BOSTON--(BUSINESS WIRE)--Complicated checkout processes and card security issues have driven shopping cart abandonment to the roof. This year alone, will see $4 trillion worth in lost merchandise. With online commerce projected to surpass 200 million in 2015 (Statista), the financial impact of shopping cart abandonment is very meaningful. The good news is that 63% of lost deals can be recovered. To put this in perspective, imagine this: Let’s say that you are currently making $15,000 a month in online revenue. If you could turn just 25% of those abandoned orders into sales, you would make an extra $45,000 each year.
- How can issuers and retailers collaborate to reduce shopping cart abandonment rates?
- Is it possible to offer a zero- touch authentication?
- How to address the 63% of potentially recoverable merchandise that will be abandoned in shopping carts this year?
PYMNTS.com and CA Technologies have the answers. To find out how you can grab a piece of the $4 trillion pie, join a live discussion on October 20th, at 1 pm EDT.
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