SAN FRANCISCO & WASHINGTON--(BUSINESS WIRE)--Rally Health, Inc., a leading provider of data-driven tools for consumer health engagement, today announced the appointment of public health expert, Adam Bernstein, MD, ScD, as its chief medical officer. Dr. Bernstein will be a key member of the executive leadership team and will be responsible for the strategic direction of Rally Health’s overall user experience and health capabilities.
Prior to joining Rally Health, Dr. Bernstein served as director of research at the Cleveland Clinic Wellness Institute where he focused on developing effective and sustainable lifestyle interventions for chronic disease prevention, management and reversal. He also served as an assistant professor of medicine at Case Western Reserve University in Cleveland. He has authored numerous peer-reviewed articles on topics ranging from the impact of yoga on weight loss to the cost of a healthy diet. Dr. Bernstein received his medical degree from Boston University and his doctor of science degree from the Harvard T.H. Chan School of Public Health where he focused on nutritional epidemiology.
“Dr. Bernstein’s extensive experience in primary care medicine and public health research, along with his strong leadership skills, will be invaluable to Rally Health as we continue to innovate tools for consumers to better manage their health and wellness,” said David Ko, Rally Health’s president and chief operating officer. “Our vision is to provide consumers with a highly personalized experience online that unifies all elements of their individual health needs and preferences, from health care to lifestyle choices. Dr. Bernstein’s insights and guidance will strengthen our ability to deliver an engaging user experience that supports healthy outcomes.”
Dr. Bernstein will lead the expansion of Rally Health’s clinical team, which includes individuals with medical, nutritional and behavioral-health expertise. Rally’s health team collaborates with the company’s user-experience design teams to ensure that the overall customer experience supports each individual’s health and wellness needs. The health team also collaborates with Rally’s health-plan and provider customers to ensure that its products are appropriately aligned to supplement and support their overall population and health-engagement strategies.
Rally Health’s flagship product is RallySM, a digital health platform that gives consumers the tools, information, and communities they need to better manage their health and wellness. Rally includes a proprietary and patent-pending online health survey that benchmarks a consumer’s activity level and health status in an intuitive interface. Based on the consumer’s self-reported and digitally captured data, Rally engages them through personalized recommendations, rewards, coaching, tools, community, and content that promote healthy lifestyle behaviors.
Rally Health, Inc. helps people take an active role in their health. Using clinical data, customized recommendations, and continual rewards, the RallySM digital health platform helps people make positive lifestyle choices and navigate every touchpoint in the health care continuum. With offices in Washington, D.C., San Francisco, and Chicago, the executive team at Rally Health has been working to transform the health and wellness industry since 2010. For more information, please visit http://www.RallyHealth.com.