SALT LAKE CITY--(BUSINESS WIRE)--Groopdealz (Groopdealz.com), a clothing and accessories flash sales website, is now Eleventh Avenue (EleventhAvenue.com), a premium handpicked boutique marketplace complete with a unique social shopping experience and new personalization features.
The company has changed its name to communicate that its website is not only based around selling high-quality, handpicked items at discounted prices, but is also focused on delivering a superior customer shopping experience within their vast marketplace.
The new website provides multiple avenues for customers to share what they love and see what their friends love. By simply “loving” items, customers are able to reference them later in their profile page. They can also create collections to catalog related items under events such as birthday ideas, home decor, women’s fashion, etc.
With the launch, customers can now follow their favorite boutique vendors, so they know when new items arrive or when those boutiques are having special promotions.
Eleventh Avenue also delivers personalized recommendations of products based on what customers love, share and purchase. This gives shoppers exposure to new products and boutiques that they may not have discovered on their own.
“We are excited about our transition to Eleventh Avenue and our new and improved changes. It better represents the value and esthetic we provide our customers,” said Harrison Mitchell, CEO and founder.
In addition to an enhanced shopping experience for customers, Eleventh Avenue has created a seller portal, so sellers can create a boutique profile page, add products quickly, and manage orders and promotions.
The portal also automates the vendor and promotion approval process, making it easier and quicker for boutiques to be successful when selling in the Eleventh Avenue marketplace.
About Eleventh Avenue
Eleventh Avenue is one of the most popular websites for handpicked boutique items. The company’s experienced staff of trendsetters personally select all boutiques and items that are available on its website to ensure that they are providing the largest selection of the best quality items available. Eleventh Avenue provides a unique social shopping experience where customers share what they love and see what their friends love too. Handpicked merchandise, social shopping and personalized recommendations make Eleventh Avenue the best boutique marketplace on the web.