TEL AVIV, Israel--(BUSINESS WIRE)--Beamr (www.beamrvideo.com), an imaging technology company that powers some of the world's top consumer web services, social networks and media companies, announced today that it will lead a discussion examining best practices for optimizing streaming video content at Streaming Media West, alongside a panel of media experts.
Mark Donnigan, Beamr’s senior director of sales and strategy, will moderate the panel “Using Media Optimization to Improve Streaming Performance,” which will take place Wednesday, November 19, from 1:45–2:45 p.m. at Streaming Media West in Huntington Beach, California. The four respected experts joining Donnigan in this discussion are:
Brad Collar, SVP - Warner Bros. Technical Operations (GDMX)
Samir Ahmed, CTO - M-GO
Glen Marzan, VP, Information Technology Production Services & Studio Operations - Sony Pictures Entertainment
Tim Miller, Director, Back-end Engineering - Yahoo! Flickr
“Streaming video providers must offer consumers an optimum viewing experience regardless of device or network in order to compete in the market today,” said Donnigan. “This panel was designed to bring together some of the biggest names in media and entertainment, to learn how they apply media optimization to solve the most common problems with streaming like slow stream starts, chronic buffering and network peering congestion.”
“The increasing popularity of watching content on mobile devices and the proliferation of higher resolution formats and displays, including Ultra HD-4K, have combined to alter the entertainment demands of consumers,” panelist Ahmed said. "In response, M-GO has found that media optimization is a critical component that allows us to continue to deliver high quality content at scale.”
Beamr is a leader in media optimization and is focused on improving the quality, speed and user experience of both photo and video sharing. The company’s technology is installed in three of Hollywood’s largest studios, and its clients include Sony Crackle, a premium advertising sponsored SVOD service, Interlude, Netflix, Groupon and others.
Beamr is an imaging technology company that works with the world’s leading web publishers, social networks and media companies to enable optimal user experiences across any user device or platform. Led by serial entrepreneurs and technology experts with extensive experience in media compression and delivery, Beamr’s goal is to improve the user experience and reduce the costs associated with storing and transmitting media files through its JPEGmini and Beamr Video products. Beamr Video’s patent-pending technology enables smoother streaming experiences by cutting video bitrate up to 50 percent without compromising quality, while significantly reducing video delivery costs for distributors.
For more information, visit www.beamrvideo.com.