CHICAGO--(BUSINESS WIRE)--SIM Partners (SIM) (www.simpartners.com), a provider of local and social marketing automation technology, today announced the appointment of Saul Delage as Vice President, Global Channel Development.
Delage brings more than 15 years of business development and digital marketing experience, most recently serving as VP of Business Development at Razorfish. As VP, Global Channel Development, Saul will be responsible for establishing and fostering relationships with partners, agencies, and enterprise brands to drive growth and adoption of the Velocity local marketing automation platform.
Reporting directly to CEO Jon Schepke, Saul will collaborate with SIM’s executive management team to develop a global channel strategy and work directly with partners and internal teams to focus resources on channel development efforts that will drive market leadership for both brand marketers and their agency partners.
“Local marketing presents a huge opportunity for brands to create market leadership as well as for agencies to drive incremental results for their clients,” said Schepke. “Saul has the right experience and expertise to help educate, engage and excite prospective partners on the local opportunity and, ultimately, make Velocity the local marketing platform of choice for brands and agencies alike.”
“Marketers and agencies continue to struggle with the pace of innovation and media fragmentation – the industry needs enterprise-ready technology solutions such as Velocity to provide the efficiency, scalability, and sustainability for local marketers to compete and win,” said Delage. “A perfect storm has been brewing over the last several years that will undoubtedly push local marketing to the forefront as the new battleground for marketers. There’s no other technology solution in the marketplace better poised in the local search space than Velocity to provide marketers, and particularly agencies, the tools they need.”
SIM continues to ramp up sales and marketing efforts to meet growing demand of customer acquisition tools for enterprise brands. SIM also hired Tari Haro, as CMO in September, to lead the company’s marketing efforts.
SIM’s recent hiring push follows its first funding round in June, led by River Cities Capital Funds, a growth equity firm investing in healthcare and IT companies, and Jump Capital, a growth capital firm focused on high growth technology-enabled companies.
SIM has more than 65 employees and expects to double in size within the next year. A list of open positions, which span product development, marketing and sales can be found on the SIM site: www.simpartners.com/about-us/careers/.
Editors’ Note: A photo of Saul Delage is available upon request.
About SIM Partners
SIM Partners’ Velocity technology empowers enterprise brands to maximize digital marketing results at a local level by optimizing location-specific content and business information to dominate local, mobile and social search results for hundreds or thousands of local entities. SIM provides a full suite of digital marketing technology, anchored by its SaaS based local marketing solutions: Velocity and Velocity Social. A social CRM tool and extension of the Velocity platform, Velocity Social enables large brands to effectively manage social communities for multiple locations on Facebook, Twitter and LinkedIn and empowers locations to build their businesses with social media while ensuring each post complies with brand standards. SIM Partners has offices in Chicago and San Francisco and authorized resellers in Australia and Germany. For more information, visit www.simpartners.com.
