Twitter to Unseat LinkedIn as Go-To Social Recruiting Channel: Job Tweets will Exceed Two Million per Month in 2014

Gozaik Social Recruiting Index reveals businesses are turning to Twitter for Recruiting amid Volatile Job Market

BOSTON--()--Gozaik, the pioneer of social recruiting solutions, today released data from its Social Recruiting Index, which uncovered a growing trend in businesses flocking to Twitter to uncover and engage with top talent. The Index was compiled using Gozaik’s proprietary analytics methodology, which collects real-time insights amid the more than 15 jobs posted on Twitter a minute.

Gozaik is positioned to help monetize an entirely new market for Twitter by enticing and facilitating new users to join and by providing new revenue opportunities through their proprietary talent engagement offerings. Gozaik’s Social Recruiting Index indicates that Twitter will become the dominant channel, with employers from a diverse range of industries seeking talent for a wide variety of positions. Highlights include:

  • More than 500,000 social job announcements are released on Twitter each month
  • More than 15 new jobs are posted on Twitter a minute
  • The average number of jobs on Twitter has grown by nearly 32 percent in just six months
  • By the close of 2014, total job announcements will reach more than 2M per month
  • Jobs tweeted span a diverse range of industries, including medical, IT and sales and marketing
  • Of the top 50 positions posted on Twitter, medical/dental roles comprise nearly 15 percent of positions, with IT and sales at more than 24 percent

“I feel we are often looking in the wrong place to get an accurate portrayal of the job market. In fact, they are creating a perception that it is worse than it actually is,” said Joe Budzienski, co-founder of Gozaik. “Millions of enterprises are demonstrating that they are still hiring, but are opting to recruit on Twitter as it is cost effective. In addition, businesses leveraging Gozaik are realizing the benefits of more targeted tweets, which garner more results.”

In anticipation of Twitter’s IPO, Gozaik will continue to release new features to enhance its enterprise HR recruiting offering. To sign up for Gozaik and begin harnessing the power of social recruiting, visit www.Gozaik.com.

About Gozaik

Founded in June 2012 in Woburn, Mass. by staffing and technology entrepreneurs Joe Budzienski and Venkat Janapareddy, and named by Mass High Tech as one of the "Five to Follow" start-ups in 2013, Gozaik aims to revolutionize career engagement. An all-in-one application tracking system (ATS) that uncovers relevant applicants, facilitates job postings, and enables social interaction; Gozaik’s technology enhances the value of social job listings and harnesses the mass amounts of unstructured data coming from Twitter. Gozaik also provides constructive job data based on daily activity within the social app. See what’s trending at www.Gozaik.com and follow @Gozaik on Twitter, LinkedIn and Facebook for more information.

Contacts

Gozaik
Lauren Simonelli, 781-281-1285
lauren@gozaik.com
or
PAN Communications
Susan Frechette, 617-502-4300
gozaik@pancomm.com

Contacts

Gozaik
Lauren Simonelli, 781-281-1285
lauren@gozaik.com
or
PAN Communications
Susan Frechette, 617-502-4300
gozaik@pancomm.com