SAN FRANCISCO--(BUSINESS WIRE)--Today Adility, the leading platform for online to offline commerce that connects brands, retailers and merchants with online publishers, is announcing a first round of funding and key executive hires.
Funding
This first round of funding comes from a prestigious group of investors including:
- Joe Lonsdale, Co-founder of Palantir Technologies and CEO of Addepar.
- Pietro Dova, Partner at XG (Ex Google) Ventures.
- Kima Ventures, which is led by Xavier Niel and Jeremie Berrebie.
- Ben Malka, General Partner at North Hill Ventures, the investment arm of Capital One Financial Corporation.
Plus other amazing individuals including Dror Shimshowitz (Google), Steve Miller (Highwinds), Christian Meyer and Courtney Broadus (salesforce.com), Aamer Abdullah (MI Ventures) and Peter Bordes (Media Trust).
“We are proud to be working with these amazing investors, who bring tremendous value beyond their investment to Adility. These new partners enable us to further our vision of enabling online to offline commerce, and unlocking the opportunities with the convergence of these two worlds. This announcement marks another milestone in our journey to provide simply the best platform for controlled online distribution for brands, retailers and merchants of their services and products with accountable offline redemption,” says Thomas Cornelius, Adility CEO.
Executive Hires
Also, the company is announcing two key hires that add experience and leadership to the Executive Team.
Brian Plackis-Cheng is Adility's new President and COO. Prior to his appointment at Adility, Mr. PlackisCheng managed Americas and Europe business of Software.com through IPO and $6.8B exit. As a founding investor, CFO and COO of Blue Casa, Brian built an automated business platform that grew quickly to $50M of revenue and secured over $50 M in funding.
Kenneth Douglas is Adility's new Executive Vice President Partnerships. Prior to being with Adility, Mr. Douglas launched GratisCard/Revolution Money, funded by Steve Case and Ted Leonsis, growing the merchant acceptance from 300 to over 700,000 merchant locations. Most recently, Mr. Douglas was with Twitpay a TomorrowVentures/ Eric Schmidt funded enterprise.
In addition Adility has assembled a board of advisers that include individuals from Bank of America, Google, Incomm, Sierra/ Garage Ventures and Blackhawk Networks.
About Adility Inc.
Adility is the leader in online to offline commerce, providing a secure way for brands, merchants, retailers and online publishers to collaborate, connect and transact. Adility provides three core products, the Adility Gateway to integrate online to offline connectivity to POS systems and other applications used by merchants, the Adility Cloud to store prepaid products and services, offers and coupons for retailers, brands and merchants, providing them controlled distribution via a large number of Adility publishers that query the Adility Cloud in real time and the Adility Console for brands, retailers, merchant acquirers and publishers to manage their business development activities, connections and campaigns without the distraction of the underlying technical complexity.
Companies and organizations across a variety of industries use Adility, including 80 percent of the white label deal platforms, leading mobile applications, and Fortune 500 companies. Visit our blog to see how our customers are benefiting from Adility.