Master Plan Communications’ “Handle More Business” Podcast Now Available on Apple Podcasts and Spotify

Episodes Featuring “The New Warehouse” Podcast’s Kevin Lawton, Sustainability Expert Derek Sabori and Big Joe Forklift’s Alyssa Stephens Have Been the Most Popular To-Date 

DALLAS--(BUSINESS WIRE)--Today, MPC announced that “Handle More Business” the podcast focused on providing marketing insights to the material handling industry is now available on Apple Podcasts and Spotify. This follows the release of the show’s eighth episode on the “Value of Earned Material Handling Media,” featuring Big Joe Forklifts Marketing Director Alyssa Stephens.

The podcast’s availability on Apple and Spotify gives listeners easier access to MPC’s insights and expertise on material handling marketing and public relations, which they can then put into practice themselves. In this episode, MPC President Ashton Maxfield and VP Kirsten Brundahl explore the value of media relations in the material handling industry, walking through the process of securing editorial opportunities. Stephens joins the conversation to share Big Joe Forklifts’ own experience working with MPC, including the agency’s placement of the company on the cover of Modern Materials Handling August issue focused on lift trucks.

To listen to MPC’s latest “Handle More Business” episode, visit the links below:

• Apple Podcast
• Spotify
• YouTube

With nearly 15 years of PR and marketing experience in the material handling industry, MPC created “Handle More Business” to provide warehouse industry with a strategic communications resource. MPC rolls out a new episode every third Thursday of the month.

For additional information on MPC connect with the agency here:

• LinkedIn: https://www.linkedin.com/company/master-plan-communications
• Instagram/Twitter: @masterplancommunications
• Website: www.masterplancommunications.com
• Facebook: https://www.facebook.com/masterplancommunications/
• YouTube: http://www.youtube.com/@masterplancommunications