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ORLANDO, Fla.--(BUSINESS WIRE)--Pop Up Mob designed and produced nine separate brand booth experiences at Ulta Beauty World 2026, the second annual consumer beauty expo held at the Orange County Convention Center on April 16, 2026. Distinct environments were built for Cécred, Supergoop!, OUAI, Tatcha, Not Your Mother's, Pattern, OSEA, Olaplex, and Tree Hut, each tied to a specific product narrative and brand campaign. It marks Pop Up Mob's second consecutive year producing for the event, which...

SAN DIEGO--(BUSINESS WIRE)--Clearpoint Agency wins Gold and Bronze AMA San Diego Sandie Awards for public relations campaigns for Curebound and OptionMetrics....

SAN FRANCISCO--(BUSINESS WIRE)--WRITER, the enterprise AI agent platform trusted by the world’s leading Fortune 500 brands, today released new infrastructure for brand execution at scale. As AI pushes asset creation into more hands across more teams, output is scaling faster than the systems built to keep it brand-compliant. This release solves that challenge by embedding voice, terminology, and style guide enforcement directly into AI workflows, introduces new Connectors to Semrush and Google...

PALO ALTO, Calif.--(BUSINESS WIRE)--Virtana, provider of the deepest and broadest observability platform for hybrid and multi-cloud environments, today announced the appointment of Daniel Raskin as Chief Marketing Officer. Raskin brings more than 25 years of enterprise marketing leadership to Virtana at a time of significant momentum, as Global 2000 enterprises accelerate investment in AI infrastructure and demand observable, accountable operations at scale. “Daniel brings a rare combination of...

IRVING, Texas--(BUSINESS WIRE)--Branded merchandise is evolving from a promotional giveaway into a strategic marketing channel as brands seek more meaningful ways to connect with consumers, employees and stakeholders in an increasingly crowded digital landscape, according to new trend data from Promotional Products Association International (PPAI). The findings show leading brands are shifting their focus from simply generating impressions to creating memorable, high-impact brand experiences th...

NEW YORK--(BUSINESS WIRE)--New York Life announces launch of “The Assist,” a short-form docuseries that looks beyond performance on the field to people who made it possible....

AUSTIN, Texas--(BUSINESS WIRE)--Measured launched MCP capabilities, enabling enterprise marketers to access data insights in real-time within the AI tools they use daily....

NEW YORK--(BUSINESS WIRE)--Knbeauty, a global beauty enterprise, highlights how brand creator Oke drives K-Beauty innovation and sets new GTM standards in the U.S. market...

WINTER PARK, Fla.--(BUSINESS WIRE)--Statusphere’s "State of Micro-Influencer Marketing" report found enterprise brands more than doubled SEO-focused creator campaigns in 2025....

NEW YORK--(BUSINESS WIRE)--OuterSignal acquires Monocle, an AI lifecycle marketing platform for DTC brands, adding autonomous AI agents to its customer intelligence platform....