Treasure AI Achieves Snowflake Ready Technology Validation

Validation program optimizes Treasure AI’s Snowflake integrations with emphasis on functional and performance best practices

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Treasure AI, the agentic experience platform for enterprise brands, today announced its successful qualification by Snowflake, the AI Data Cloud company, as a Snowflake Ready Technology Validation partner. Achieving this validation confirms that Treasure AI’s Snowflake integrations adhere to the platform’s best practices around performance, reliability and security.

“Enterprise brands have already built their customer data foundation inside Snowflake,” said Kaz Ohta, CEO and co-founder of Treasure AI. “This validation gives our joint customers confirmation that Treasure AI’s Customer Audience Studio integration is tested, optimized and built to perform within their existing Snowflake environment without requiring unnecessary data movement.”

This validation comes alongside Treasure AI’s launch of Composable Audience Studio (CAS). Key capabilities include:

• Zero-copy audience activation via Live Connect, allowing marketers to build and activate segments on Snowflake data without duplication or reverse-ETL pipelines
• Self-service segmentation that executes natively on Snowflake compute using existing tables and dbt models without requiring marketers to know SQL
• End-to-end governance with Snowflake governing the data layer and Treasure AI governing the activation layer

“Treasure AI’s Technology Ready status reflects the company’s continued investment in providing robust data solutions for our joint customers,” said Rodrigo Rocha, Vice President, Global ISV & Enterprise Technology Partnerships at Snowflake. “We look forward to continuing to witness Treasure AI’s commitment to a seamless user experience for our joint customers through their warehouse-native approach to composable audience activation and agentic marketing.”

To become a Snowflake partner and get access to Snowflake’s self-service partner resources, please click here.

About Treasure AI

Treasure AI moves marketing and data teams beyond legacy martech SaaS toward autonomous, ROI-driven AI agents that operate continuously, while keeping the human in the loop. With built-in governance, Treasure AI is powered by an always-up-to-date understanding of each customer for AI to act on.

The result is always-on marketing execution that compounds over time: smarter engagement, stronger retention, and measurable growth.

Treasure AI’s agentic experience platform is available across web, mobile, and desktop — bringing your customer intelligence to every workflow, wherever your team works.

Learn more at treasure.ai.

Treasure AI is the business name of Treasure Data, Inc., a Delaware corporation headquartered in Santa Clara County, California. Treasure Data® and Treasure AI™ are trademarks of Treasure Data, Inc.