Sansar Brings Virtual Commerce to Live Concerts

New Show from Reggie Watts Showcases How Performers in Sansar Can Sell Branded Virtual Merchandise to Global Audiences

SAN FRANCISCO--()--Sansar®, the premier destination for social VR, today announced a new event in collaboration with comedian, musician, and voiceover artist Reggie Watts: DISINFORMATIONAL STRATEGIES. The live show and musical spectacle gives anyone, anywhere a front-row seat to a one-of-a-kind performance from Reggie, all from the comfort of their own homes and PCs.

Fans that attend DISINFORMATIONAL STRATEGIES on Thursday, April 25, at 5 PM PST will be able to do everything virtually that they would at a real-life show, including purchasing exclusive merchandise: custom shirts available both virtually and physically, virtual hair wearables, even a hand-picked collection of custom dance emotes.

For Sansar, this collaboration is just the latest that seeks to push virtual entertainment further with real-time sales: everything from ticketed events to exclusive branded items (commemorative shirts, books, and more) that fans can purchase within a virtual experience. Because performers in Sansar can leverage Sansar’s Avatar Broadcasting feature, which broadcasts performances to an unlimited number of people, they also have the opportunity to share their merch with an effectively infinite audience - going far beyond what a physical venue would allow.

“With events like Reggie’s, we’re empowering artists and performers to share their work on an even bigger scale than real-life shows allow,” says Ebbe Altberg, CEO of Linden Lab. “We’re giving them ways to reach and engage a global audience in real time, and we’re excited at the possibilities ahead.”

For Reggie (who can currently be seen on the Late Late Show with James Corden, and has made numerous appearances on other shows like Conan, Jimmy Kimmel Live, and Late Night with Jimmy Fallon), the foray into VR continues a commitment to innovative live shows - improvised performances blending Reggie’s voice, looping pedal, and his own imagination - and follows other collaborations that have enabled audiences to virtually experience his unique style of comedy and music, including the interactive dance experience Runnin’ with Intel Studios (which premiered at Sundance this year), Waves with WeVR, and various performances with Microsoft’s Altspace VR.

“I’m super excited about being in Sansar,” says Reggie. “I find that this opportunity will change many people’s lives forever, so I hope that everyone’s prepared for that outcome!”

DISINFORMATIONAL STRATEGIES takes place Thursday, April 25, at 5 PM PST in Sansar and is free to attend. Download Sansar today to join.

About Linden Lab

Linden Lab develops platforms that empower people to create, share, and benefit from virtual experiences. Founded in 1999, the company first launched Second Life, the groundbreaking virtual world enjoyed by millions around the globe, in 2003, which has since gone on to boast nearly two billion user creations and a vibrant $500 million (USD) economy. The company further expanded its portfolio in 2017 with the public beta of Sansar, a free platform making social VR more accessible and immersive, available on Windows PCs and compatible with HTC Vive and Oculus Rift. For more about Linden Lab, its products, and career opportunities, visit its website.

Contacts

Hari Raghavan
hari@lindenlab.com
(415) 243-9000

Contacts

Hari Raghavan
hari@lindenlab.com
(415) 243-9000