DUBLIN--(BUSINESS WIRE)--The "U.S. Vaping Habits And Patterns: An Ecigintelligence Survey" report has been added to Research and Markets' offering.
We surveyed U.S.-based vapers though an online panel, which sampled the population in four key U.S. regions. Here's what we found.
- In December 2016, we surveyed U.S.-based vapers through an online panel, which sampled the population in four key U.S. regions.
- The majority of e-cig users chose closed systems as their primary device.
- The market primarily consists of dual users (75%), a slight decrease on our 2015 survey.
- Overall, the majority of e-cig users vape less than daily. Even considering vapers who exclusively use e-cigs and not tobacco products (solus users), only 52% of them vape daily.
- The majority of closed-system sales and a high proportion of open-system sales go through the traditional tobacco channel, which appears to have grown in popularity since 2015.
- Sales are shifting toward traditional retail channels, which is surprising for open-system users, who generally prefer to shop at vape stores.
- The open-system market is highly fragmented in terms of brands, especially within e-liquid.
- Tobacco, menthol and fruit are the most popular flavours and dual users prefer tobacco.
- The majority of vapers use a secondary device and approximately a quarter use a secondary device belonging to a different type of e-cig.
Key Topics Covered:
1. Executive summary
2. Introduction and methodology
3. Form factors
4. Tobacco cigarette use in combination with e-cigarettes
5. Usage frequency of e-cigarettes and consumption
6. Distribution
7. Consumer preferences
8. Secondary devices
9. Most popular brands
10. Limitations
For more information about this report visit https://www.researchandmarkets.com/research/v84mx7/u_s_vaping
