A Prominent IT Hardware Manufacturer Entered New Market Segments With the Help of Infiniti

Market entry advisory helps a renowned IT hardware manufacturer identify the target audience. (Graphic: Business Wire)

LONDON--()--Infiniti Research, a global market intelligence solutions provider, has announced the release of their new market entry strategy on the IT industry. The client, a leading IT hardware manufacturer, wanted to identify their target audiences and position their product offerings accordingly. The key objective of the client was to understand the compliance regulations concerning the industry and the relative growth rates and trends sustaining the growth of the IT industry.

According to the market entry strategy experts at Infiniti, “Effective market entry strategies can help IT industry players to deliver and distribute services in an agile and seamless manner.”

The IT industry has witnessed rapid growth in the past couple of years and is now nearing its saturation with the IT players relying on market entry strategies to enter new target segments. Rising income levels across the globe and the ubiquity of computer technology has increased the demand for IT industry products. Leading organizations in the IT hardware industry are also relying on effective market entry strategies to assess the market potential regarding the competitors, distributors, and suppliers.

Request a free brochure to see how Infiniti Research’s solutions can help you.

The solution offered by Infiniti helped the IT hardware manufacturer to devise long-term corporate plans to maximize their value and allocate resources effectively. The client was also able to understand the customers regarding the distribution channels and the current financial situation. Additionally, the client was able to identify the market dynamics regarding the competitors and their product offerings.

This market entry strategy engagement provided benefits that helped the client to:

  • Develop a robust SWOT analysis of the products and services
  • Identify the product lines, brands, and variations of products available in the market
  • To know more, request a free proposal

This market entry strategy solution offered predictive insights on:

  • Assessing the implications of entering a new market
  • Developing new ways to enhance their product offerings
  • To know more, request a free proposal

View the complete market entry strategy assessment here:
https://www.infinitiresearch.com/casestudy/it-industry-market-entry

About Infiniti Research

Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies.

With 14+ years of experience and offices across three continents, Infiniti Research has been instrumental in providing a complete range of competitive intelligence, strategy, and research services for over 550 companies across the globe.

Contacts

Infiniti Research
Anirban Choudhury
Marketing Consultant
US: +1 844 778 0600
UK: +44 203 893 3400
hello@infinitiresearch.com
https://www.infinitiresearch.com/contact-us

Release Summary

With the help of this market entry strategy, the client was able to assess the implications of entering a new market segment.

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Contacts

Infiniti Research
Anirban Choudhury
Marketing Consultant
US: +1 844 778 0600
UK: +44 203 893 3400
hello@infinitiresearch.com
https://www.infinitiresearch.com/contact-us