LONDON--(BUSINESS WIRE)--Technavio’s latest market research report on the global touch controller IC market provides an analysis on the most important trends expected to impact the market outlook from 2017-2021. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.
Navin Rajendra, a lead analyst from Technavio, specializing in research on embedded systems sector says, “The introduction of touch panels by mobile computing devices will increase the demand for sophisticated touch controller ICs from mobile computing devices OEMs, which are continuously striving to enhance the user experience.”
Looking for more information on this market? Request a free sample report
Technavio’s sample reports are free of charge and contain multiple sections of the report including the market size and forecast, drivers, challenges, trends, and more.
The top three emerging market trends driving the global touch controller IC market according to Technavio research analysts are:
- Emerging flexible displays
- Introduction of motion controllers
- Introduction of AR and VR devices
Emerging flexible displays
The introduction of flexible displays by consumer electronic device manufacturers will drive consumers to try this technology. As these displays are deployed in high-end devices incorporating advanced features, Technavio expects that the demand for flexible displays will have a positive impact on the growth of touch controller ICs.
Flexible displays have OLED and AMOLED displays incorporating touch controller IC and are placed between the flexible display and the touch sensor. The flexible OLED is a flexible substrate such as plastic, metal, or flexible glass. Samsung and LG Electronics are the companies leading the production of AMOLED displays. They manufacture AMOLED displays that are used for smartphones and wearable devices.
Introduction of motion controllers
The motion controller is a sub-field of automation, encompassing the systems involved in the moving parts of the machine in a controlled manner. With the introduction of the oculus motion controller in December 2016, it is estimated that the touch controller IC market will witness a high growth rate. In 2015, HTC Vive used touch controller IC, and in 2016, Oculus introduced the touch controller IC in Oculus Rift and Gear VR. These are the two main VR devices that use touch controller ICs in their products.
“The touch controller IC chip for the Oculus Rift is smaller in size, which does not alter its performance and efficiency. The introduction of touch controller IC has reduced the motion blur in Oculus devices to keep the experience smooth for the user and reduce motion sickness for the user,” says Navin.
Introduction of AR and VR devices
With the introduction of new AR and VR devices, the touch controller IC and the touchscreen market will witness high growth rates. There are a number of AR and VR devices that use touchscreens and touch controller ICs. VR devices are designed for the gaming and 3D world.
At present, it is primarily young people in the age group between 12 and 28 years that play games and view 3D content, but it is estimated that in the future, millions of people will be drawn towards AR and VR technology devices, which will further drive the sales of touch controller ICs during the forecast period.
Browse Related Reports:
- Global Skid-steer Loader Market 2015-2019
- Skid-steer Loader Market in APAC 2015-2019
- Skid-steer Loader Market in North America 2015-2019
Become a Technavio Insights member and access all three of these reports for a fraction of their original cost. As a Technavio Insights member, you will have immediate access to new reports as they’re published in addition to all 6,000+ existing reports covering segments like IT hardware, cloud computing, and product lifecycle management. This subscription nets you thousands in savings, while staying connected to Technavio’s constant transforming research library, helping you make informed business decisions more efficiently.
About Technavio
Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.
Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
If you are interested in more information, please contact our media team at media@technavio.com.
