GREENSBORO, N.C.--(BUSINESS WIRE)--Wrangler®, a global leader in jeanswear and casual apparel, expanded its offerings for the spring season with a men’s collection that’s built for outdoor adventures. The new styles fill a void for outdoor enthusiasts and weekend warriors looking for innovative clothing that provides comfort, function and style at a more competitive price.
“Wrangler is a brand with a long history rooted in the great outdoors,” said Rich Blaya, vice president and general manager, Wrangler Traditional. “With this new collection, we’re addressing the needs of those who share our enthusiasm for spending time outside by offering clothes with performance fabrics and features that are easily accessible where they already shop. We know this shopper is looking for apparel that not only functions well outdoors, but looks great when spending the day with friends around town.”
Additionally, this spring collection builds upon the growing trend of athleisure and demand for outdoor wear by incorporating multi-functional features designed for activities like hiking, kayaking, and fishing in classic styles. It includes men’s shorts and shirts in a variety of colors and finishes that deliver the high quality offered by longstanding outdoor lifestyle brands at a value Wrangler has long been known for. Features include:
- Moisture wicking, breathable material that keeps the wearer cool, dry and comfortable
- UPF 30 protection to guard against the sun
- Lightweight, durable fabric for long-lasting wearability
- Multiple pockets for added storage and security
- 4-way flex technology for comfort and freedom of movement (in select offerings)
- Expanding Comfort Flex Waistband that moves with you (in select offerings)
The Wrangler spring outdoor collection is priced at less than $25, and is available now nationwide at mass retailers and online at www.Wrangler.com.
About Wrangler®
Wrangler® apparel is available nationwide in mass retail outlets, select department stores and specialty retailers including work apparel chains, farm & fleet, and western stores, as well as through online and catalog retailers. To find a retailer or for more information on the Wrangler family of products visit Wrangler.com or call 888.784.8571.
