UnitedHealthcare Donates Hasbro's NERF ENERGY Game Kits to Boys & Girls Clubs of Central Florida to Encourage Physical Activity

  • This initiative, a collaboration between Hasbro and UnitedHealthcare, featuring Hasbro’s NERF products, aims to help reduce youth obesity through “exergaming” and health education
  • Orlando Magic community ambassador Bo Outlaw donates 150 basketballs

Dr. Eina Fishman, chief medical officer, UnitedHealthcare Community Plan of Florida, and Bo Outlaw, community ambassador and former player for the Orlando Magic, passed out 150 NERF ENERGY Game Kits to members of the Boys & Girls Clubs of Central Florida. The kids were led through exercises and basketball drills to test out their new NERF ENERGY Game Kit that tracks activity earning "energy points" in order to play the game. The donation is part of a recently launched national initiative between Hasbro and UnitedHealthcare, featuring Hasbro's NERF products, that encourages young people to become more active through "exergaming." Outlaw donated 150 basketballs through the Orlando Magic Youth Basketball Academy this afternoon to the Walt Disney World Club House (Photo: Chris Favis).

  • Dr. Eina Fishman, chief medical officer, UnitedHealthcare Community Plan of Florida, and Bo Outlaw, community ambassador and former player for the Orlando Magic, passed out 150 NERF ENERGY Game Kits to members of the Boys & Girls Clubs of Central Florida. The kids were led through exercises and basketball drills to test out their new NERF ENERGY Game Kit that tracks activity earning "energy points" in order to play the game. The donation is part of a recently launched national initiative between Hasbro and UnitedHealthcare, featuring Hasbro's NERF products, that encourages young people to become more active through "exergaming." Outlaw donated 150 basketballs through the Orlando Magic Youth Basketball Academy this afternoon to the Walt Disney World Club House (Photo: Chris Favis).

  • UnitedHealthcare donated 150 NERF Energy Game Kits to the Boys & Girls Clubs of Central Florida as part of a national initiative to encourage young people to become more active through "exergaming." Dr. Eina Fishman, chief medical officer, UnitedHealthcare Community Plan of Florida, and Bo Outlaw, community ambassador and former player for the Orlando Magic, cheered for club members as they were led through exercises and basketball drills with UnitedHealthcare mascot Dr. Health E. Hound, to showcase the activity tracker and mobile game. Throughout 2017, UnitedHealthcare will deliver a total of 10,000 NERF ENERGY Game Kits to elementary schools and community organizations across the country, enabling children ages six to 12 to receive the kits at no cost (Video: Anita Sen).

ORLANDO, Fla.--()--UnitedHealthcare delivered 150 NERF ENERGY Game Kits, a limited-release game that tracks physical activity and rewards kids for being active, to the Boys & Girls Clubs of Central Florida this afternoon. The donation is part of a recently launched national initiative between Hasbro and UnitedHealthcare, featuring Hasbro’s NERF products, that encourages young people to become more active through “exergaming.”

Throughout 2017, UnitedHealthcare will deliver a total of 10,000 NERF ENERGY Game Kits to elementary schools and community organizations across the country, enabling children ages six to 12 to receive the kits at no cost.

About UnitedHealthcare
UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers, military service members, retirees and their families, and Medicare and Medicaid beneficiaries, and contracts directly with 1 million physicians and care professionals, and 6,000 hospitals and other care facilities nationwide. UnitedHealthcare is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company. For more information, visit UnitedHealthcare at www.uhc.com or follow @myUHC on Twitter.

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Contacts

UnitedHealthcare
Elizabeth Calzadilla-Fiallo, 954-378-0537
Elizabeth.Calzadilla-Fiallo@uhc.com
or
Hasbro, Inc.
Jen DeAngelis, 401-727-6833
jen.deangelis@hasbro.com

Contacts

UnitedHealthcare
Elizabeth Calzadilla-Fiallo, 954-378-0537
Elizabeth.Calzadilla-Fiallo@uhc.com
or
Hasbro, Inc.
Jen DeAngelis, 401-727-6833
jen.deangelis@hasbro.com