TANNERSVILLE, Pa.--(BUSINESS WIRE)--Camelback Resort and the famed Boston Beer Company, Samuel Adams will launch a never-before-seen 3D Air & Après Show on Saturday March 4 at 6:45PM featuring world-class ski and snowboard athletes from around the U.S. including Scotty Lago, Olympic snowboarding bronze medalist.
The 3D Air & Après Show is visually stunning with Hollywood paintscaping video projection set to a live music mix, combined with some of the industry’s most talented and highly medaled athletes performing awe-inspiring, high-flying aerials in a mind-bending, exciting way even they’ve never experienced before. The massive 30+ foot gap jump will awe spectators in this never before seen on snow event.
“Paintscaping is a state-of-the-art 3D video projection created by Philippe Bergeron. Bergeron is a pioneer in the computer animation field. Bergeron’s company, Paintscaping, was the projection company who provided the visuals for the Calvin Harris and Rihanna 'This is What You Came For' video, which currently has over a 1.3 billion views on YouTube. This type of 3D projection has never been done on snow before in this kind of application. Having Phillippe, Samuel Adams, Camelback, and Scotty Lago together on this project is truly awesome. We will surely create a sight that will be the highlight of the winter,” said Brian Czarnecki, vice president of sales & marketing at Camelback Resort.
“I’m pumped to be doing this show at Camelback,” commented Lago, 2010 Olympic snowboarding bronze medalist. “The 3D projection is just insane. I’ve only seen this type of thing online and my mind was blown. I cannot wait to see it on snow.”
Samuel Adams will host attractions throughout the day at Camelback, and the high-flying Big Air & Après Show will begin at approximately 6:45PM on Saturday, March 4th. The event is free to the public and is appropriate for all ages. Pre- and post-performance festivities include jump practice, virtual reality demonstrations the public can try, on-snow photo booth, acclaimed DJ Velar, live band, and an athlete meet & greet and autograph signing. For those over 21 years of age, Samuel Adams will have free tastings of their new seasonal beers: Fresh as Helles; and just released Rebel Juiced IPA.
Camelback Resort is located at 301 Resort Drive, Tannersville, PA 18372. For a full schedule visit the events page at SkiCamelback.com
About Camelback Resort
Camelback Resort continues to reinvent itself since opening in 1963 with 14 trails and three lifts serving 41,656 skiers. Today Camelback serves more than 1.7 million outdoor enthusiasts and visitors annually with 37 trails, 16 lifts, 100% snowmaking, the largest snowtubing park in the U.S.A. and the newly launched, after-dark Galactic Snowtubing, Camelback Mountain Adventures (featuring the only mountain coaster in Pa., and North America’s longest twin 4,000 ft. Twin Zip-Flyers), Camelbeach Waterpark (the largest waterpark in Pa.) and Camelback Lodge & Aquatopia Indoor Waterpark.
About Samuel Adams
The Boston Beer Company began in 1984 with a generations-old family recipe that Founder and Brewer Jim Koch uncovered in his father's attic. Inspired and unafraid to challenge conventional thinking about beer, Jim brought the recipe to life in his kitchen. That complex and full-flavored beer was aptly named Samuel Adams Boston Lager, in recognition of one of our nation's great founding fathers, a man of independent mind and spirit. Little did Jim know at the time, Samuel Adams Boston Lager would become a catalyst of the American craft beer revolution. Today, The Boston Beer Company brews more than 60 styles of beer and continues its independently-minded quest to brew great beer and to advocate for the growth of craft beer across America. For more information, please visit www.samueladams.com.
