NEW YORK--(BUSINESS WIRE)--With six conferences rolled into one, AICPA ENGAGE is a singular event for CPAs, financial planners, advisory professionals and the marketers who support them. Its programming is unique, too, with specialized keynotes and session panels for each conference and thought-provoking, high-level presentations from speakers designed to appeal to all attendees.
AICPA ENGAGE, sponsored by the American Institute of CPAs in partnership with the Association for Accounting Marketing, will be held June 11-15, 2017, at the MGM Grand in Las Vegas. The general session keynotes include:
- Kevin O’Leary, a pull-no-punches judge on ABC’s Shark Tank and the entrepreneur behind educational software firm The Learning Company and other high-growth businesses, who will discuss lessons learned in his career
- Abigail Posner, head of strategic planning at Google’s think tank, the ZOO, who will talk about how to unleash our innate creativity in business for greater productivity and growth
- Jason Dorsey, co-founder and chief strategy officer of The Center for Generational Kinetics, who will discuss the business implications of his research into Millennials and other generations
- AICPA President and CEO Barry C. Melancon, CPA, CGMA, and AICPA Vice Chair Kimberly N. Ellison-Taylor, CPA, CGMA, who together will give an update on the CPA profession
“AICPA ENGAGE’s size and depth gives attendees incredible flexibility in creating the learning experience they want,” said Clar Rosso, the AICPA’s vice president of member learning and competency. “Whether it’s technical expertise, practice management tips, out-of-the-box leadership advice or unmatched networking opportunities, the event offers something for everyone in public accounting, tax or financial advisory services.”
The six conferences that constitute AICPA ENGAGE are the Advanced Estate Planning Conference, Advanced Personal Financial Planning Conference, National Advanced Accounting and Auditing Technical Symposium, Practitioners Symposium and Tech+ Conference, Tax Strategies for the High-Income Individual, and the Association for Accounting Marketing Annual Summit. Additional keynotes for each individual conference, as well as the full conference agenda, will be announced next month.
“The Association for Accounting Marketing is pleased to be part of AICPA ENGAGE as it gives our members access to sessions beyond our marketing and business development offerings, as well as introducing CPAs to what our association has to offer,” said Lauren Clemmer, executive director of the association. “Members appreciate the ability to attend a conference with other members of their firm, and ENGAGE has expanded that opportunity even further with the addition of the other conferences.”
AICPA ENGAGE will feature an expanded exhibit hall with hundreds of vendors, a separate, CPE-eligible track of sessions covering AICPA initiatives, and a state-of-the-art, on-site registration and CPE-tracking system.
Reporters who wish to attend AICPA ENGAGE can obtain press credentials from Shirley Twillman, stwillman@aicpa.org. Members of the media who have general questions about the event or would like access to a live broadcast can contact Jeff May, jmay@aicpa.org.
For more information on registration options and conference details, please visit AICPAENGAGE.com.
About the AICPA
The American Institute of CPAs (AICPA) is the world’s largest member association representing the accounting profession, with more than 418,000 members in 143 countries, and a history of serving the public interest since 1887. AICPA members represent many areas of practice, including business and industry, public practice, government, education and consulting.
The AICPA sets ethical standards for the profession and U.S. auditing standards for private companies, nonprofit organizations, federal, state and local governments. It develops and grades the Uniform CPA Examination, and offers specialty credentials for CPAs who concentrate on personal financial planning; forensic accounting; business valuation; and information management and technology assurance. Through a joint venture with the Chartered Institute of Management Accountants (CIMA), it has established the Chartered Global Management Accountant (CGMA) designation which sets a new standard for global recognition of management accounting.
The AICPA maintains offices in New York, Washington, D.C., Durham, N.C., and Ewing, N.J.
Media representatives are invited to visit the AICPA Press Center at www.aicpa.org/press.
About AAM
The Association for Accounting Marketing (AAM) promotes excellence, and elevates the professional stature of marketing, business development and other practice growth professionals to the accounting profession, directly impacting members' professional development and careers through education, networking and thought leadership. Founded in 1989, AAM has more than 700 members, comprised of marketing professionals, business developers, CPAs, consultants, service providers, educators and students. To learn more about AAM, please call (443) 640-1061 or visit www.accountingmarketing.org.
