MISSION VIEJO, Calif.--(BUSINESS WIRE)--In honor of National Cheese Toast Day Sept. 15, Sizzler is giving fans a reason to be cheesy. Free cheese toast, a selfie contest, meme creator, coupons for cheese toast sandwiches and logo merchandise giveaways will salute the beloved Parmesan-crusted delicacy enjoyed at Sizzler for almost 50 years.
Watch how Sizzler’s Cheese Toast Master makes perfect cheese toast.
New this year is a cheese toast meme creator. Visitors to www.SizzlerCheeseToast.com may upload a photo and create personalized expressions describing how cheese toast makes them feel.
A cheesy selfie posted to Facebook, Instagram or Twitter could earn weekly entrants a $100 Sizzler Gift Card and a cheese-toast-themed prize, such as T-shirts, stickers, hats and handkerchiefs in Sizzler’s Cheese Toast Selfie Contest and Sweepstakes.
For complete contest rules, a live selfie feed and entry instructions, visit www.SizzlerCheeseToast.com. Entries must include the caption “Sizzler Contest” and the hashtag #CheeseToastSelfie. The contest ends September 30, 2016.
On Thursday, Sept. 15, Cheese Toast Ambassadors at participating locations will distribute samples of cheese toast between noon and 2 p.m., reminding people that cheesy goodness brings a smile to your face. A few lucky guests will receive special edition cheese toast T-shirts, hats and stickers. Coupons for free Malibu Melts also will be distributed at participating locations, while quantities last.
The limited time Malibu Melt features Sizzler’s signature Malibu Chicken patty between two slices of crispy cheese toast with a special honey mustard sauce, pickle slice, a side of fries with beverage for $8.99.
Malibu Melt is part of Sizzler’s Craveable Classics promotion, paying tribute to some of the restaurant’s most popular dishes. Steak & Malibu Chicken starts at $10.99, while the Classic Trio with crispy shrimp is $15.99 at participating locations.
Sizzler Cheese Toast Fun Facts:
- Sizzler USA serves 12,333,024 slices of Cheese Toast a year.
- Sizzler USA uses 1,541,628 pounds of its secret Cheese Toast spread a year.
- Sizzler USA staff members spend 25,693 hours a year making Cheese Toast.
- Sizzler USA’s Cheese Toast Master, Forbes Collins, started working at Sizzler in 1978 and has prepared Cheese Toast in four countries: United States, Canada, Australia and New Zealand. He estimates he has enjoyed more than 16,000 slices.
