DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Japan Water Enhancer Market-Growth, Trends And Forecast (2015-2020)" report to their offering.
The Japanese market is the most mature market among the Asia-Pacific regions, almost mimicking the consumption patterns of most European and American regions. The water enhancer market here is estimated to grow from a 2015 estimate of USD 59.8 million to reach USD 130.5 million by 2020. The Japanese beverage sector also records the largest sales by volumes, thereby showing the huge demand for enhancer products.
The Japanese market is a highly consolidated one, with a present focus on the health segment. The major drivers for the industry are a declining population, lower production levels and consumer concerns about food safety. The average Japanese consumer is described as having high standards and expectations, expecting incessant product innovation with a high interest in brand and integrity of supply chain. The market although is characterized as a major and discerning one, with limited opportunities for growth and heavy competition. The entry to the market is therefore considered tough and highly specific. The flavors and energy enhancers segment are expected to do well.
Key Topics Covered:
1. INTRODUCTION
1.1 Research Methodology
1.2 Definition of the Market
1.3 Report Description
2. KEY FINDINGS OF THE STUDY
3. MARKET OVERVIEW
3.1 Introduction
4. MARKET DYNAMICS
4.1 Drivers
4.2 Constraints
4.3 Opportunities
4.4 Porter's Five Forces Analysis
5. MARKET SEGMENTATION
5.1 By Product Type
5.2 By Active Ingredient Type
5.3 By Source Type
6. Competitive Landscape
6.1 Mergers & Acquisitions
6.2 Joint Ventures
6.3 New Product Launches
6.4 Most active companies in the past five years
6.5 Market Share Analysis
Companies Mentioned
7.1 Arizona Beverages USA
7.2 Cott Beverages
7.3 Dyla LLC
7.4 GNC
7.5 GVC Great Value Company
7.6 H.J. Heinz Company
7.7 Heartland LLC
7.8 ICEE Co.
7.9 Kraft Foods Inc.
7.10 Nestle
7.11 Orange Crush Company
7.12 PepsiCo
7.13 Pioma Industries
7.14 Splash Corporation
7.15 Sunkist Growers Inc.
7.16 The Coca-Cola Company
7.17 The Gatorade Company Inc.
7.18 Wisdom Natural Brands
For more information visit http://www.researchandmarkets.com/research/g8dcx8/japan_water
