BOSTON--(BUSINESS WIRE)--Flaming Leprechaun is proud to announce that it will partner with BK Racing as the primary sponsor of David Ragan’s #23 Toyota at the upcoming New Hampshire 301 at New Hampshire Motor Speedway. The New Hampshire 301 will air live to a worldwide audience on NBCSN on Sunday, July 17, 2016 at 1:00 pm ET.
Flaming Leprechaun is an exciting new line of premium spirits exported directly from Ireland. The brand, which is deeply rooted in traditional Irish heritage and culture, offers US consumers top-quality spirits with an award-winning taste that captures all the fun of St Patrick's Day in every bottle. This marks the first significant promotional event for the award-winning spirits company and is looking forward to being a major part of the NASCAR spectacle that will draw more than 80,000 race fans to Loudon, New Hampshire.
“Our entire Flaming Leprechaun Team is thrilled to partner with David Ragan and the number 23 Toyota for what should be a fantastic race in New Hampshire. We are very proud to be on the verge of our highly-anticipated US launch of our award-winning line of Irish Spirits - especially our Fiery Cinnamon Whiskey, for all of the world to enjoy," said Jack Walsh, Managing Partner of 3 Hearts of Ireland. "David's car will proudly display our distinctive leprechaun logo, and we are sure it will bring him and everybody who is excited to try our fantastic products "the Luck of the Irish" at New Hampshire."
Ragan's No. 23 Flaming Leprechaun Camry will be adorned with the leprechaun logo.
"We're proud to welcome Flaming Leprechaun on board at such an important time for their company," said BK Racing Chief Marketing Officer Doug Fritz. "They chose NASCAR as a great marketing platform for their company as they prepare for their US launch and we are excited to tell our fans about this company."
Flaming Leprechaun is a new player in the spirits industry and the brand’s premium products include a blended Irish Whiskey (92 proof), limestone filtered Gin (88 proof), Vodka (80 proof), a triple distilled Rum (80 proof) and of course their extremely popular Fiery Irish Cinnamon Spirit (70 proof) that will be the primary logo adorning David Ragan’s #23 Toyota on Sunday.
“We are committed to guaranteeing quality in our products, and equally important quality in the people we partner with to share our exciting story,” said Walsh. “Each individual bottle is hand-sealed. We use natural ingredients and all of our products are completely free of propylene glycol. The Flaming Leprechaun range exemplifies exactly what our primary goal is; to deliver maximum value to our loyal and dedicated customers and we are so excited to be teaming up with David and BK Racing on Sunday.”
Additional Information - Flaming Leprechaun:
Flaming Leprechaun is a full line of spirits exported from Ireland for worldwide distribution. The brand, which is deeply rooted in Irish heritage and culture, was created to offer consumers high-quality spirits that are fun in nature.
Each product is symbolized by the Emerald Isle’s most endearing mystical creature; the Leprechaun. King Ultan (Irish Whiskey), Fintan (Fiery Cinnamon), Lorcan (Vodka), Ronan (Gin) and Brendan (Rum) are the “Leprechauns behind the spirits”. The story and distinct personality of each leprechaun is told through a series of original poems on the back label of every bottle. At the recently completed San Francisco World Spirits Competition, Flaming Leprechaun went a perfect five-for-five winning “Double Gold Medals” for their Celtic Gin and Irish Vodka, while their Irish whiskey won a silver medal and their Rum and Irish Cinnamon whiskey garnered bronze medals.
About BK Racing, LLC
BK Racing is a NASCAR Sprint Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. Founded in 2012 after acquiring the assets of Red Bull Racing, BK Racing's staff of 60+ employees work to field the No. 23 Toyota Camry driven by David Ragan and the No. 83 Toyota Camry driven by Matt DiBenedetto. 2016 marks BK Racing's 5th consecutive full-time season in the NASCAR Sprint Series.
