ORLANDO, Fla.--(BUSINESS WIRE)--The Amateur Athletic Union (AAU) is partnering with FloSports this summer to live stream 10 Regional Qualifier track meets across the U.S. exclusively on FloTrack.com, the two organizations announced today. The events build up to the 50th annual AAU Junior Olympic Games in Houston, Tex., July 27 – Aug. 6, 2016.
“This partnership allows the AAU to provide a unique opportunity for these youth athletes to perform live for family and friends across the world,” said Dr. Roger J. Goudy, President/CEO of the AAU. “We strive to provide the very best event experiences for all our participants and we believe the partnership with FloSports helps us accomplish that.”
FloSports broadcasts more than 25,000 hours of live sporting events each year and has more than 1 million videos in their online library across their 12 dedicated sport websites, including FloTrack.com and MileSplit.com. The alignment marks the first time AAU track and field regional qualifying events will be streamed live for an expected 10,000 participating athletes and their families.
"We're committed to covering track and field across all levels of the sport, and partnering with the AAU is an incredible opportunity to highlight the top youth athletes in the world," FloSports co-founder and CEO Martin Floreani said. "There's no better way to grow the sport than to work with the world's preeminent track and field association to cover the lead-up to the 2016 AAU Junior Olympic Games."
Elite athletes frequent AAU regional qualifiers, as recognizable athletes including Robert Griffin III, Ezekiel Elliott and Jordy Nelson all competed as youth athletes. Rio 2016 Olympic Games gold medal hopeful Vashti Cunningham, daughter of former NFL quarterback Randall Cunningham, competed in AAU regional qualifying events last year.
“This is groundbreaking for the AAU,” said Charles Oliver, AAU Athletics National Chair. “And it’s only the first step. We look forward to providing a similar opportunity for as many of the more than 46,000 AAU Athletics members we have nationwide.”
The Amateur Athletic Union (AAU) is one of the largest- non-profit volunteer sports organizations in the country. As a multi-sport organization, the AAU is dedicated exclusively to the promotion and development of amateur sports programs. Founded in 1888, the AAU philosophy of “Sports For All, Forever” is now shared by nearly 700,000 members and 150,000 volunteers across 35 sports programs and 55 US districts. Visit www.aausports.org, follow us at fb.com/realaau, twitter: @TheRealAAU, Instagram: @AAUSports, youtube.com/TheRealAAUVideo
FloSports is a direct-to-consumer, subscription-based sports media company based in Austin, Texas, that is unlocking a world of sports coverage that true fans have been waiting for. Focused on three areas – live programming, original content, and owned and operated events – the company takes fragmented communities and provides them the platform to connect with the sports they love. Through live streaming of premier events, original video programming, weekly studio shows, branded entertainment, and event creation and execution, FloSports is growing the sports, the athletes and the fans. FloSports owns exclusive broadcast rights to in-demand events, and broadcasts more than 25,000 hours of live sporting events each year. FloSports has 1M+ videos in their library. FloSports features the top webcasts per sport, high-quality, in-depth documentary series and 5M+ athletes ranked within their respective sports. Current verticals under the FloSports header are Wrestling, Grappling, Combat, Elite fitness, Boxing, Softball, Gymnastics, Basketball, Volleyball, Cheerleading and Running, including MileSplit.com.