Popeyes® Packs in Bold Flavors with NEW Spice Packed Wings

Popeyes Congratulates Western Michigan’s Broncos on their 45-31 Win of the 2015 Popeyes Bahamas Bowl!

ATLANTA--()--Popeyes® Louisiana Kitchen once again sets the benchmark for culinary excellence with the release of NEW Spice Packed Wings. Packed with flavor from a blend of spices and peppers that come from six countries, guests can now experience Spice Packed Wings and Popeyes new Spicy Pepper Ranch dipping sauce for only $3.99.

As with every Popeyes creation, the wings are crafted to maximize flavor, marinated in the perfect combination of spices, then hand-battered and fried, and finally lightly dusted with a special blend of seasonings to deliver the ultimate spice packed flavor.

“Our new Spice Packed Wings represent a blend of authenticity and innovation that keeps guests coming back for more,” said Hector A. Muñoz, Popeyes Chief Marketing Officer-US. “An offer worthy of our Louisiana roots, NEW Spice Packed Wings are the perfect example of spicy done right with a focus on flavor and we can’t wait to bring Spice Packed Wings to our guests!”

Popeyes knows, just as any true Louisianan would, that peppers and spices are about so much more than heat. From sweet and smoky, to citrus and heat, the right combination of peppers opens up a variety of unique, delicious flavors.

Coming on the heels of seven new limited time offers in 2015, Spice Packed Wings is also the third offer in a flavor platform for Wings that has included Ghost Pepper Wings and Cajun Wings. Spice Packed Wings are available December 26, 2015 through January 31, 2016, or while supplies last.

The 2015 Popeyes Bahamas Bowl

Spice Packed Wings were officially introduced to Popeyes fans during the 2015 Popeyes Bahamas Bowl, with a brand new commercial featuring beloved Popeyes spokesperson, Annie. The event featured Middle Tennessee’s Blue Raiders and Western Michigan’s Broncos and aired on ESPN, Dec. 24th from Nassau, Bahamas with Western Michigan scoring a 45-31 win!

“College football and Popeyes are a perfect match and we were very proud to once again sponsor the Popeyes Bahamas Bowl,” said Muñoz. “We want to congratulate both teams on an incredible game and look forward to next year!”

Popeyes announced earlier in the year that it has signed on as the title sponsor for the 2016 Popeyes Bahamas Bowl.

To find a Popeyes near you, please visit us at www.popeyes.com.

About Popeyes® Louisiana Kitchen

Founded in 1972 in New Orleans, Popeyes is a leader in the New Orleans segment of the foodservice industry and is the world's second largest quick-service chicken concept based on the number of units. As of October 4, 2015, Popeyes had 2,475 operating restaurants in the United States, Guam, Puerto Rico, the Cayman Islands and 27 foreign countries. For more information, visit the Popeyes Louisiana Kitchen Web site at www.popeyes.com.

Contacts

For Popeyes® Louisiana Kitchen
Coltrin & Associates
Jennifer Webb, 212-221-1616
Jennifer_Webb@Coltrin.com

Release Summary

Popeyes® Packs in Bold Flavors with NEW Spice Packed Wings

Contacts

For Popeyes® Louisiana Kitchen
Coltrin & Associates
Jennifer Webb, 212-221-1616
Jennifer_Webb@Coltrin.com