NEW YORK--(BUSINESS WIRE)--Metro US, the No. 1 free daily newspaper in the United States, today unveiled a fresh new design of its print editions. This morning, millions of commuters in Boston, New York and Philadelphia discovered the clean, modern look with a streamlined layout, which improves readability as well as the overall navigation and reading experience.
Readers will benefit from the concise, easier to read design, which in turn makes advertising stand out more. The sleek design was spearheaded by Julianne Aerts, Metro US Editorial Art Director.
“We constantly improve our products to keep pace with consumers’ tastes and advertisers’ needs,” said Yggers Mortensen, CEO and president of Metro US. “The new design iteration of our smartpaper focuses on enhancing the reader’s experience as well as the advertising impact.”
Beyond Metro’s three must-read daily sections – news, entertainment and sports – Metro features five newly redesigned weekly sections:
- Monday: Career and education
- Tuesday: Wellbeing
- Wednesday: Home and Real Estate
- Thursday: Going Out/Staying In & Travel
- Friday: Weekend
Additionally, Metro’s games page is now spread across two pages to include a new comic strip, Truth Facts and a quiz for the enjoyment of the readers and to allow for new sponsorship opportunities.
To see the redesigned paper, pick up Metro today or read the e-edition:
Boston
edition | New
York edition | Philadelphia
edition
For the latest news, entertainment, sports stories and much more, visit metro.us.
about metro US and metromedia
Metro US is now the #1 most read free daily nationwide with a monthly audience of over 3.5 million busy commuters in Boston, New York and Philadelphia. Metro delivers a smart mix of news and entertainment to commuters Monday through Friday in print and 24/7 online at metro.us.
Metro US is part of metromedia, a one stop-shop media house offering a wide range of creative and efficient media solutions to brands and businesses across multiple channels including print, outdoor and digital.
