WINOOSKI, Vt.--(BUSINESS WIRE)--MyWebGrocer, a digital experience platform for the grocery and Consumer Packaged Goods (CPG) industries, today announced that Joseph Lee has joined the company as Global Senior Vice President, Commerce & Marketing. Lee brings 20 years of sales and management experience in the ecommerce space to MyWebGrocer, where he will oversee sales, solutions engineering and business development to drive growth in the grocery and CPG industries.
“The omnichannel grocery market is exploding and it’s an exciting time to be working in this industry, as we partner with grocers and CPGs to shape the future of this enormous market together,” commented Lee. “This market is poised to grow between 400-500% by 2020 and MyWebGrocer’s Digital Experience Platform is the only complete platform that meets the needs of grocers looking to capitalize on this opportunity. Unlike general merchandise ecommerce platforms, MyWebGrocer’s platform combines the functions of planning, commerce, advertising, marketing and insights on a single technology stack, eliminating the need for expensive integrations and re-training of staff on point solutions.”
Lee has extensive experience in the digital commerce industry, joining MyWebGrocer from hybris/SAP, where he was the company’s Vice President of Mid-Market and went on to become Vice President, Customer Engagement and Commerce focused on Canada. During Lee’s tenure, hybris was acquired by SAP. He has also held leadership roles at ATG, contributing to the growth of the company leading up to its 2011 sale to Oracle for $1 billion. Prior to ATG/Oracle, Lee founded the award-winning digital commerce consultancy D2C2, which he ran for 10 years and expanded to Canada, Hong Kong, Taiwan and China.
“Joseph is a proven leader in the digital commerce space and an entrepreneur at heart, making him a great fit for the entrepreneurial spirit here at MyWebGrocer,” said Rich Tarrant, MyWebGrocer’s founder and CEO. “We’re thrilled to have him on board to lead and inspire his team during such a pivotal time in the grocery ecommerce space.”
About MyWebGrocer
MyWebGrocer offers the only complete
Digital Experience Platform for grocers and Consumer Packaged Goods
brands. The platform powers every interaction to engage, transact and
retain grocery shoppers through digital offerings ranging from planning
and shopping platforms to mobile and social tools. The company also
offers opportunities for consumer packaged goods brands looking to reach
consumers with relevant advertising, promotions and offers throughout
their grocery path to purchase.
Founded in 1999, MyWebGrocer manages digital solutions for more than 130 retailers across the globe, representing more than 10,000 stores, and 500+ major consumer packaged goods brands. For more information, please visit www.MyWebGrocer.com, and connect with us on LinkedIn and Twitter.
