Shuddle Expands Executive Leadership Team by Appointing Two Industry Veterans & Mothers

Carly Lutz, SVP of Family Experience, and New Board Member Jaleh Bisharat, Join Growing Shuddle Team Dedicated to Helping Busy Families

SAN FRANCISCO--()--Shuddle, the first rideshare service designed to transport busy families, today announced the expansion of their executive leadership team with the addition of Carly Lutz, who will join as SVP of Family Experience, and Jaleh Bisharat, who will serve on the company’s Board of Directors. Lutz and Bisharat join Shuddle’s growing executive roster of experienced, professional, and passionate mothers, including Trae Vassalo, formerly of Kleiner Perkins, and Kirsten Green, Forerunner Ventures, who currently serve on Shuddle’s Board of Directors.

“Working mothers are at the center of everything we do here at Shuddle, so we’re thrilled to be able to add two more to our growing team,” said Nick Allen, Shuddle CEO and former Head of Operations and co-founder at Sidecar. “Jaleh and Carly are not only esteemed and experienced professionals in their respective fields, but also bring to the table parental sensibilities that will help Shuddle create an experience that meets the highest standards: those of Moms’.”

Jaleh joins Shuddle’s Board of Directors as an experienced executive and proud mother. Jaleh recently joined Eventbrite as the chief marketing officer, and brings a customer-centric approach and strong experience with two-sided marketplaces. Previously, she served as SVP of marketing at Upwork (formerly oDesk), and has also acted as Vice President of Marketing at companies including OpenTable, Jawbone, and Amazon.com. She also served on the board of directors at OpenTable and Homestead Technologies. Jaleh writes and speaks frequently about the future of work and women in the workplace, and is a regular contributor to the Huffington Post. Jaleh holds a Bachelor of Arts degree in Government from Harvard-Radcliffe and an MBA from Harvard Business School.

“While my career has been focused on identifying and solving problems in meaningful ways, my passion has always revolved around the challenges parents face in the workplace, one of which is figuring out how to run a household without having to miss work,” said Jaleh, Board of Directors at Shuddle. “I’m thrilled to be combining my work and personal experiences by joining Shuddle, a company I believe is solving the transportation problem so many parents like myself face regularly.”

Carly joins Shuddle as SVP of Family Experience, where she brings to the role more than a decade of experience in brand and product management and consumer marketing, in addition to being a mother of three. Most recently, Carly was a brand director at Clif Bar & Company, where she focused on special projects and was responsible for creating and implementing key strategies for company initiatives, including new product innovation, strategic partnerships, and new business development opportunities.

“As a mom who has worked full-time for most of my career, it’s clear to me that Shuddle has the potential to truly be a game-changer for families, and I wanted to be a part of that. I know firsthand that parents need support to manage their family’s busy lifestyles,” said Carly, “and I am excited to be joining Shuddle in their commitment to providing the support parents need and the service they can trust.”

ShuddleSafe

Passenger safety and security is the cornerstone of Shuddle’s service. Shuddle enforces a robust range of safety procedures to provide the safest experience possible for passengers. From fingerprinting for national, state and county background checks, GPS tracking, in-app ratings, Zendrive and live support to DMV checks and in-person vehicle checks, Shuddle’s safety standards are best-in-industry. Shuddle’s rigorous safety procedures include:

  • Trusted drivers: Before a driver can get behind the wheel, Shuddle runs an extensive criminal background and DMV records check, conducts face-to-face interviews and checks two employer references through a third-party, and requires 100% of its drivers to be Trustline certified. After drivers are approved, Shuddle continually monitors insurance and license records.
  • Kid-approved: Shuddle requires that all drivers have caregiving experience and use a third-party to conduct employer reference checks.
  • Custom insurance for minors: Shuddle is the first rideshare service insured to transport kids. Shuddle’s coverage is dependent on regular, in-depth inspections of its safety procedures by the insurance agency.
  • Safe vehicles: Driver vehicles must be 2008 or newer, have four doors and pass a strict 19-point inspection conducted by a Shuddle-approved mechanic.

Shuddle charges a monthly $9 membership, which is waived for first-time users for the first month, to support Shuddle’s best-in-industry safety program, ShuddleSafe, which includes custom insurance for transporting kids and the extensive background check process. Starting at a minimum of $8, all fares are based on distance, and an estimate is given when users schedule rides. Shuddle rides can be scheduled or last minute. Shuddle operates in 5 counties throughout the San Francisco Bay Area including Marin, Contra Costa, San Mateo, Alameda and Santa Clara counties. The Shuddle app is available for parents on Android and in the Google Play Store.

About Shuddle

Founded in 2013 by rideshare industry veteran Nick Allen (and former Head of Operations and co-founder of Sidecar), Shuddle is the leading rideshare service designed specifically to transport busy families. Shuddle provides a safe, convenient and reliable option that helps everyone from kids to grandparents get to where they need to be. From home to school to soccer practice, piano class, play dates and everything in between, all rides are scheduled in advance. Every driver has caregiver experience and undergoes the extensive ShuddleSafe verification process. A Shuddle ride is like having a nanny and extra helping hand available to get your family wherever they need to go. Learn more at shuddle.us.

Shuddle iOS app: https://itunes.apple.com/us/app/shuddle/id916941183?mt=8

Shuddle Android app: https://play.google.com/store/apps/developer?id=Shuddle

Contacts

SutherlandGold Group
Donna Brown, 415-275-6220
Shuddle@sutherlandgold.com

Release Summary

Shuddle Expands Executive Leadership Team by Appointing Two Industry Veterans & Mothers Carly Lutz, Head of Family Experience, and New Board Member Jaleh Bisharat

Contacts

SutherlandGold Group
Donna Brown, 415-275-6220
Shuddle@sutherlandgold.com