BDNA Wins Gold and Bronze in Best in Biz Awards 2015 International

Awarded Gold in Marketing Executive of the Year and Bronze in Best New Version of the Year

MOUNTAIN VIEW, Calif.--()--BDNA, the leader in delivering the industry’s most authoritative enterprise IT data, has won the bronze award in the Best in Biz Awards 2015 International Awards’ Best New Version of the Year category for its Normalize 4.2 software solution; and Lennard Fischer, EVP of Marketing at BDNA, has been named the gold winner in the Marketing Executive of the Year category. The Best in Biz Awards 2015 International is the only independent global business awards program judged by members of the press and industry analysts.

As a result of Lennard Fischer’s contributions to BDNA, the company’s sales pipeline saw a 250 percent increase in 2014. BDNA also nearly doubled year-over-year revenue in 2014. Perhaps the most important numbers to highlight relate to customers. Since implementing Lennard’s changes, BDNA’s customer satisfaction rating has remains extremely high and their return-on-investment skyrocketed, with two-thirds experiencing a 200 percent ROI within the first year of implementing BDNA’s solutions.

“We’re honored to be recognized for the update to Normalize 4.2 and the work Lennard Fischer has been able to accomplish since joining BDNA,” said Walker White, president of BDNA. “Len was able to join our team and make an immediate and lasting impact on the company, particularly in terms of our sales pipeline and customer satisfaction.”

More than 250 public and private companies representing all sectors of the global economy from more than 30 countries competed in Best in Biz Awards’ third annual International program. Best in Biz Awards 2015 International honors were presented in a range of categories, including Fastest-Growing Company of the Year, Most Innovative Company of the Year, Support Department of the Year, Enterprise Product of the Year, Best New Version of the Year and Best New Product of the Year.

Best in Biz Awards’ uniqueness stems, in part, from the composition of its judging panel. Only writers, journalists, and contributors to business, consumer, financial, trade and technology publications, as well as broadcast outlets and analyst firms, are invited to serve as judges each year. Structured this way, Best in Biz Awards is able to leverage the experience and expertise of an influential group of global opinion makers to determine award winners.

“Having returned as a third time judge, I continue to be amazed with the innovation that companies are achieving. Each year, the competition has been fierce, and narrowing down the choices has been a challenge,” said Sharon Bennett, Bennett Business Connections. “In the end, it comes down to the originality of the company and the problems they solve. I congratulate all the entrants for their willingness to share their achievements and I imagine they will all succeed in their sectors.”

Winners of Best in Biz Awards 2015 International were determined based on scoring from a panel of 26 judges drawn from top-tier news, business, finance, and technology publications and media outlets from 19 countries, with all continents represented. This year’s judging panel included writers and contributors to such publications as ARD (Germany), Asian Power (Singapore), BBC Radio (United Kingdom), Bennett Business Connections (Canada), Business Breakfast (United Arab Emirates), Choice (Australia), Computer Hoy (Spain), CTV (Canada), Gamers Intuition (United States), IAA Magazine (United Arab Emirates), InBusiness (Cyprus and Greece), Irish Independent (Ireland), J Arnold & Associates (Canada), Jerusalem Post (Israel), Kaiser the Sage (Philippines) MediaPost (United States), Radio Ngati Porou (New Zealand), TechHim (India), The Engaging Brand (United Kingdom), Vancouver Sun (Canada), Ventures Africa and Enterprise54.com (Nigeria), Vyapar (India), Wirausaha & Keuangan (Indonesia), WirelessDuniya (India) and Xbox Plus (Brazil).

To learn more about BDNA please visit http://www.bdna.com.

About BDNA

BDNA creates the most authoritative enterprise IT data. Armed with this invaluable information, enterprises will make the best decisions possible, lower costs and risks as well as accelerate the pace of their business. To produce the most relevant results, BDNA maintains Technopedia, the most complete, current and reliable content repository about hardware and software. This catalog is the foundation from which BDNA creates the highest quality enterprise IT data in the industry, which in turn results in visibility, insight and information enterprises can trust. Venture backed and based in Mountain View, California, BDNA operates globally with customers across all segments and vertical markets.

About Best in Biz Awards

Now in its fifth year, Best in Biz Awards recognizes top companies, teams, executives and products for their business success as judged by established members of the press and industry analysts. Best in Biz Awards honors are currently conferred in two separate programs: North America and International. Entries for Best in Biz Awards 2015 are currently being accepted from all companies based or operating in North America until the final deadline on September 18, 2015. For more information, visit: http://www.bestinbizawards.com.

Contacts

Press Contact
Racepoint Global for BDNA
Hilary Costa, 415-694-6705
hcosta@racepointglobal.com

Contacts

Press Contact
Racepoint Global for BDNA
Hilary Costa, 415-694-6705
hcosta@racepointglobal.com