SEATTLE--(BUSINESS WIRE)--Redfin (www.redfin.com), the next-generation real estate brokerage, today announced the debut of its home-buying and selling services in Reno, Nevada. People can now search all the agent-listed homes for sale in the greater Reno area on Redfin.com and the Redfin iOS and Android apps and work with local, Redfin-employed real estate agents to buy and sell homes.
Redfin hired local real estate agent Jaime Moore to help launch and grow the brokerage in Reno. Moore has been working as a real estate agent in Reno for 16 years, most recently with Krch Realty.
Redfin began in Seattle in 2006 with the mission to reinvent real estate to benefit consumers, and has steadily expanded to 70 major U.S. cities. The Redfin model is different from that of traditional brokerages in how it combines its advanced technology with full-service agents who are paid a salary, receive benefits and earn bonuses based on customer satisfaction. All reviews for every Redfin agent are published on their online profiles.
“Reno has recently made a name for itself as a destination for software developers and other tech workers, attracted by a growing startup scene with more affordable homes and less traffic than popular tech hubs like Austin or Denver,” said Redfin Market Manager of Western States Jeff Werolin. “While the tech community makes Redfin feel at home in Reno, we’re also excited to offer local residents and people who are hoping to make Reno their new home a new, better way to buy and sell homes."
Because most Redfin customers discover the company through its website, Redfin agents spend all their time working with existing clients and zero time looking for new business. As a result, Redfin operates very efficiently, and can pass along savings to its clients. For buyers, Redfin refunds part of the buyer’s agent commission. For example, a homebuyer purchasing a $400,000 home with a Redfin agent would receive a refund of about $3,000. For sellers, Redfin agents charge a 1.5 percent listing fee rather than the typical 3 percent while providing the complete home-selling service, including pricing and staging advice as well as free professional photography and marketing. Someone selling a $400,000 home in Reno with a Redfin agent would save about $6,000. To date, Redfin has saved its customers more than $200 million in real estate fees.
With the arrival of Redfin comes a host of technology features that benefit both website users and brokerage clients:
- Book It Now: Ability to instantly schedule a home tour with a Redfin agent with a single click from a browser, iPhone, iPad or Android app.
- Instant Updates: Smartphone or e-mail notifications when new homes are listed or when prices drop.
- Redfin Hot Homes: Proprietary algorithm that indicates which homes for sale are likely to sell within two weeks.
- Redfin Home Value Tool: A more accurate way to find out what your home is worth using self-selected comparable homes for sale in your market.
- Search by School: Shows all the homes for sale served by a certain school with one easy search.
- Tour and Offer Insights: Real-time statistics and notes from Redfin agents about thousands of homes and offers.
- Redfin 3D Walkthrough: High-resolution, interactive views from every angle inside homes listed with a Redfin agent. (coming soon)
- Redfin Matchmaker: Software that recommends unexpected listings to Redfin clients.
- Deal Room: A real-time guide through the closing process, including milestones, deadlines and tasks.
- Redfin Open Book: Reviews of lenders, inspectors and title companies for buyers and handymen, stagers and more with feedback from Redfin agents.
To find or sell a house and to connect with a local agent, please visit redfin.com. To learn more about working at Redfin and to apply for open positions, please visit redfin.com/jobs.
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About Redfin
Redfin (www.redfin.com)
is a next-generation real estate brokerage that represents people buying
and selling
homes. Founded by technologists, Redfin employs a team of
experienced, full-service real
estate agents who are advocates, not salespeople, earning
customer-satisfaction bonuses, not just commissions. Redfin.com features
all the broker-listed homes for sale, as well as for-sale-by-owner
properties that don't pay brokers a commission. Redfin also offers online
tools, built by its own software engineers, that make the entire
process of buying or selling a home easier and more fun. The company
serves major markets across the U.S. and has closed nearly $20 billion
in home sales. In 2012, Redfin was named one of The DIGITAL 100: World's
Most Valuable Private Tech Companies by Business Insider.
