NEW YORK--(BUSINESS WIRE)--Business Wire today announced its "Market Impact Report," an innovative investor relations tool that gauges the influence of a news release on an issuer's stock market performance.
In exclusive partnership with News Quantified, Business Wire's new Market Impact Report provides a composite analytical portrait of 27 key equity variables, including value, volume, and volatility. Never before has such data been compiled and made available in a single report in a unique format, combining data points correlated directly to the issuance of news and easily shared by investor and public relations teams.
"Business Wire's collaboration with News Quantified provides listed companies with a better understanding -- and appreciation -- of the relationship between news and share price. To see how news is directly influencing market behavior is revolutionary," said Gregg Castano, Business Wire President. "The Market Impact Report consolidates information from disparate sources into a convenient, user-friendly report that distills complex data into key findings. It is another example of Business Wire's differentiating value proposition."
Communications metrics within the Market Impact Report provide the ability to analyze a direct relationship between the disclosure of a corporate action announcement and subsequent stock activity. Our goal with this platform is to facilitate access to data attributing tangible ROI to communications management for US publicly traded companies listed on the NYSE, NASDAQ, and OTC markets. Comparative benchmarks that are incorporated into the data analysis include issuer performance versus three self-selected peer companies, as well as activity levels on non-news issue days.
Additional features include a breakdown of trading by exchange, insights into block share trading, and time-stamped event day media monitoring. By knowing the quantity of shares traded, where they are traded, the rate at which they are traded, and subsequently what market participants are saying on event day provides communication pros with the ability to shape investor messaging into clear, understandable statements for stakeholder consumption.
“News and market data has historically been kept separate – our alliance with Business Wire will help to tear down that wall,” says Oliver Schmalholz, co-founder and CEO of News Quantified. “We are thrilled to partner with a company that has the reputation and expertise of Business Wire. This partnership will help empower public companies and IR practitioners to fully understand how news can affect their stock, while saving them the time it previously took to do a manual analysis.”
About News Quantified
News Quantified (www.newsquantified.com) is a platform that seamlessly integrates breaking news events with the corresponding market data, delivering instant access to vital information — all in one place. Catering to a user base including financial professionals, corporate officers, market portals and business publishers, News Quantified analyzes major U.S. news feeds and regulatory filings in real time, covering all U.S.-listed stocks. With over 100 metrics assessed, the solution offers unmatched access to the most detailed news analytics in the industry through custom reports, dashboards, a historical database and direct API integration. The platform provides users with a deep analysis of how and why a stock is moving at any given time, and helps them forecast equities’ reaction to anticipated events. In doing this, News Quantified eliminates the past separation between news and market data.
About Business Wire
Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms, generate social engagements and provide audience analysis that improves interaction with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.
Learn more at BusinessWire.com and the BusinessWired blog; follow updates on Twitter: @businesswire or on Facebook.
