GRAND RAPIDS, Mich.--(BUSINESS WIRE)--Priority Health announced today that it has launched a new program to bring additional value to members. The new Priority Health Member Perks program enables members to earn cash incentives for shopping at national retailers like Amazon, Athleta, Nike, Whole Foods, Cabela’s and Foot Locker with the help of a mobile app called Benefit.
“We are always looking for new ways to improve the health and lives of our members,” said Joan Budden, chief marketing officer for Priority Health. “This is a value-based program we built to support our members as they purchase health-related merchandise like running shoes, athletic gear and sports equipment.”
Priority Health members use the Benefit app to purchase digital gift cards from any participating retailer. The digital gift card is delivered instantly to the app in a form of a barcode or card number to use while shopping online or in the store. Members can earn 5 to 25% cash back for every dollar they spend.
Priority Health Member Perks is the newest addition to an already robust list of discounts Priority Health offers to support living a healthy lifestyle. The Michigan-based insurance company also offers HealthFit discounts for members featuring deals at a variety of local gyms, bike shops, yoga studios and more.
The Priority Health Member Perks Benefit app can be downloaded in Google Play or Apple’s App Store by searching “Benefit”. The mobile app is offered through Benefit Mobile, Inc. More information about the app is available at priorityhealth.com.
About Priority Health
Priority Health is an award-winning, Michigan-based non-profit health plan nationally recognized for improving the health and lives its members. It continues to lead the industry in engaging members in their health, delivering effective health and disease management programs and working with physicians to improve health care outcomes and performance. Priority Health is one of only 20 health plans nationwide with wellness programs accredited by the National Committee for Quality Assurance, an organization that also rated its plans among the best health plans in the nation. Priority Health was also named the benchmark plan, by the State of Michigan, for all individual and group plans to model.
Priority Health offers a broad portfolio of health benefit options for employer groups and individuals, including Medicare and Medicaid plans. Its network of health care providers features 95 percent of practicing physicians available in Michigan and more than 900,000 nationwide. For more information, visit priorityhealth.com.
