DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/kbspz3/digital_still) has announced the addition of the "Digital Still Camera Market in Japan 2014-2018" report to their offering.
A digital still camera is an optical device used to capture and store images and videos in digital format. Various types of digital still cameras are built-in lens cameras such as point-and-shoot cameras and interchangeable lens cameras such as digital single-lens reflex (DSLR) and mirrorless interchangeable-lens camera (MILC). A DSLR camera works on a unique reflex design scheme that combines optics with the mechanism of a single-lens reflex (SLR) camera with a digital imaging sensor. An MILC is a class of digital camera that provides an interchangeable lens mount; it does not have a mirror reflex optical viewfinder. The popularity of digital photography is contributing to the sales of digital cameras worldwide.
One of the key emerging trends in this market is the increase in demand for personalized digital cameras with advanced features. Vendors are introducing personalized digital cameras in the market to meet end-user requirements such as advanced waterproof and rugged digital cameras in different colors.
According to the report, one of the major drivers in this market is an increase in demand for mirrorless interchangeable lens camera because of their improved features and lightweight nature. Female-centric advertisements and the availability of these cameras in different colors are increasing the popularity and purchase of digital cameras among women.
Further, the report states that the growing popularity of smartphones equipped with high-quality cameras is a major challenge in the market that has a negative impact on the sales of digital cameras. Increased use of advanced smartphones with high-quality cameras is significantly affecting demand for point-and-shoot cameras.
To calculate the market size, the report considers the unit shipment and revenue of the following types of digital still cameras:
- Built-in lens cameras (point-and-shoot)
- Interchangeable lens cameras (DSLRs and MILCs)
Key Vendors
- Canon
- Nikon
- Panasonic
- Sony
Other Prominent Vendors
- Casio Computer
- Fujifilm
- HP
- Leica Camera
- Olympus
- Ricoh
- Sakar International
- Sigma
- Toshiba
For more information visit http://www.researchandmarkets.com/research/kbspz3/digital_still
