NEW ORLEANS--(BUSINESS WIRE)--From the show floor of Leading In Local: SMB Digital Marketing put on by local media and advertising experts BIA Kelsey, best-in-class call tracking platform CallRail announced their new Lead Capture technology. Intended to boost sales and the immediate conversion of web submissions, lead capture technology provides CallRail users with immediate notification each time a customer fills out a website form.
According to a recent study by Lead Response Management, businesses are 100x more likely to contact a lead when they call back within the first 5 minutes after a web submission, compared to just 30 minutes after. With shorter response times meaning higher conversion rates, website form submissions for product demonstrations, appointments, or requests for more information have become ever more critical for SMBs. With the flexibility to call customers back immediately, CallRail’s Lead Capture provides immediate notification of web submissions via phone calls, text messages or emails to designated team members and phone numbers.
“We understand the importance of instant communication and work with our clients on a daily basis to help them improve lead conversion,” says Mark Sullivan, Director of Analytics for CallRail. “The Lead Capture technology provides our clients with the type of immediate customer access that reduces response time and increases conversion, all by allowing businesses to reach customers while they are shopping.”
You can find out more about CallRail by visiting booth #110 at BIA Kelsey’s Leading In Local: SMB Digital Marketing Conference.
About CallRail
CallRail, based in Atlanta, GA, provides call tracking and analytics services to more than 10,000 businesses and marketing agencies in United States and Canada. CallRail's easy-to-use cloud platform helps business owners discover which marketing campaigns and search keywords are driving valuable phone calls. SMBs and marketing agencies then use the call analytics to optimize advertising campaigns, increase sales, and improve customer satisfaction. The company was recently named as one of the top 10 fastest growing companies in Atlanta by the Atlanta Business Chronicle. Learn more at www.callrail.com.
