Samsung to Open Marketing Center of Excellence and Enterprise Customer Briefing Center in Manhattan’s Meatpacking District

New Office to Feature Business-to-Business Product Portfolio and New Home for North America Brand Marketing Team

Samsung's new flagship office in Manhattan's Meatpacking District (Photo: Business Wire)

RIDGEFIELD PARK, N.J.--()--Samsung today announced that the company has expanded its New York City presence and signed a lease with Taconic Investment Partners and Thor Equities for a 55,000 square foot property at 837 Washington Street, in the center of New York City’s Meatpacking District. The new facility will showcase the company’s full range of enterprise mobile solutions, and will serve as the home office for the company’s Brand Marketing Team. The Marketing Center of Excellence will lead the company’s digital, creative and social media programs while the Enterprise Customer Briefing Center will focus on serving New York commercial and institutional customers.

“Samsung is on the forefront of technology innovation, and just as we have grown our presence in Silicon Valley, expanding our presence in the New York area is an important next step for our company,” said Gregory Lee, president and CEO of Samsung Electronics North America. “The new, cutting-edge Samsung office in the Meatpacking District will help guarantee that our business is closer to some of our important customers, an innovation-minded workforce, and other key stakeholders for our businesses.”

Samsung has recently reinvested in its Dallas, TX facility and is nearing completion on a state-of-the-art research facility in Mountain View, CA and a regional headquarters office for its components business in San Jose, CA.

The 837 Washington Street location will be Samsung’s flagship Manhattan office and will play a central role in developing, attracting and retaining some of the best talent in New York City. The building is currently under construction and will open later this year.

About Samsung Electronics North America

Samsung Electronics North America (NAHQ), based in Ridgefield Park, NJ, is an arm of Samsung Electronics Co., Ltd. The company markets a broad range of award-winning consumer electronics, information systems, and home appliance products, as well as oversees all of Samsung’s North American brand management including Samsung Electronics America, Inc., Samsung Telecommunications America, LLC and Samsung Electronics Canada, Inc. As a result of its commitment to innovation and unique design, Samsung is one of the most decorated brands in the electronics industry. For more information, please visit www.samsung.com. You can also Fan Samsung on www.facebook.com/SamsungUSA or follow Samsung via Twitter @SamsungTweets.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, tablets, personal computers, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. We employ 286,000 people across 80 countries with annual sales of US$216.7 billion. To discover more, please visit www.samsung.com.

Contacts

Samsung Electronics North America
Danielle Meister Cohen, 201-373-7554
d2.cohen@sea.samsung.com
or
Edelman
Elizabeth Banta, 212-704-4510
elizabeth.banta@edelman.com

Contacts

Samsung Electronics North America
Danielle Meister Cohen, 201-373-7554
d2.cohen@sea.samsung.com
or
Edelman
Elizabeth Banta, 212-704-4510
elizabeth.banta@edelman.com