WASHINGTON--(BUSINESS WIRE)--Focused Image Inc., one of the top advertising agencies in the D.C. metro area that delivers award-winning branding, marketing and public relations creative services to a broad range of local, national and international clients, announced today it has increased its office space by 50 percent at 2941 Fairview Park Drive in Falls Church to prepare for anticipated growth in 2014-2015 in the market areas of aerospace, government and emerging technology.
“Our work in the aerospace market is perhaps the most significant part of our growth opportunity, especially due to our work over the past four years supporting Airbus Group Inc.,” said Focused Image President Toby Eckhardt.
The creative agency, which has been a major player in Washington for nearly 30 years, has increased new client engagements by 25 percent since January, supporting leaders in aerospace, data centers, defense, energy, IT and new technology. The agency specializes in the following:
- Helping clients build new or enhance current brands.
- Rolling out new products and services.
- Defining contract-winning strategic messaging for major government proposals.
- Getting clients on the radar with target audiences to achieve bottom-line results.
“Over the past decade, our work with clients in aviation, government services and emerging technology has allowed us to develop incredibly strong insight into and expertise in these markets, and ultimately this evolution has resulted in the formation of key practice areas within our firm,” said Focused Image Executive Vice President Dave Scanlon.
Focused Image has been based in its current building since 2003 and moved floors in 2009 in a previous expansion. Following this latest expansion, the agency now has more than 4,800 square feet of space in one of the leading Class A office buildings in the region, which is also home to the prestigious 2941 Restaurant and the world headquarters of one of the leading defense contractors in the nation.
“We are extremely excited about increasing our office space and making room for more growth in our current location, which is perfect for easy access to all our clients around this region and both airports,” said Eckhardt. “As our portfolios in aerospace, government and emerging technology have grown, we’ve been working with more clients based outside the D.C. area, and that is a key success factor for us in continued growth.”
The interior architecture of Focused Image’s new office space was created by G. Manu & Associates. The expanded space includes two new conference rooms and a company “chill” room. The design incorporates bold colors and the unique, eclectic decor of the current office space, fostering the firm’s creative spirit and reflecting its energetic personality.
Throughout its history, Focused Image has helped some of the biggest brands emerge from and thrive within the Washington metro area. Its client roster reads like a who’s who of Washington’s technology, government and association markets. For your own confidential strategic consultation and brand review, contact Matt Marsden today at 703-739-8803 or mmarsden@focusedimage.com.
“We’ve been pleased to see clients dusting off budgets frozen over the cold winter and preparing for the current and intensifying competitive marketplace in which only the strongest, best-defined and best-promoted brands will survive,” said Marsden. “Associations have been hit equally hard by loss of sponsors and declining memberships, and we’re looking forward to helping those clients more clearly define and communicate the benefits they offer members so they can rebuild their momentum.”
For more information, find us at www.focusedimage.com.
About Focused Image Inc.
Focused Image Inc. is an award-winning marketing communications agency specializing in branding, advertising and public relations. Based in Falls Church, Virginia, the agency is a recognized leader in the Washington metro area’s communications industry. Focused Image was founded nearly 30 years ago by Toby Eckhardt, a leading authority on strategic positioning and branding. Since then, it has been helping clients from Fortune 500 companies to fast-growing technology startups build brands and launch new products with strategies that comprise creative communications concepts and programs that deliver results. More information about the agency is available at www.focusedimage.com.
