INDIANAPOLIS--(BUSINESS WIRE)--PERQ, a leader in marketing technology that provides incentive-based solutions for businesses, is excited to announce the company was named a finalist for the TechPoint Mira Awards in the marketing technology category.
“Everyone at PERQ is excited and honored to be a finalist for this award,” says Scott Hill, CEO and co-founder of PERQ. “The marketing technology landscape in Indianapolis has grown tremendously in recent years and we are thrilled to be included among such meaningful and impressive companies. Coming off a year of growth and new technology in 2013 with the debut of our new FATWIN solution, we are appreciative of the legitimacy brought by this nomination.”
FATWIN, currently in beta testing, manages games, contests, prize redemption and lead generation for companies and businesses both online and in-store. Earlier this month, Don Johnson Motors in Rice Lake, Wis. gave away FATWIN’s first progressive jackpot, rewarding one lucky customer more than $12,000.
"Awarding such a substantial check to a FATWIN contestant in front of our local news media not only legitimized the FATWIN games, but also helped our dealerships gain credibility in the communities we serve,” said Josh Johnson, general manager at Don Johnson Motors. “For the customer who won the progressive jackpot it was a life-altering event. And for the dealerships, we're able to gather valuable leads and purchase intent information while engaging and entertaining our customers and prospective customers.”
TechPoint received a record-breaking 170 applications for this year’s Mira Awards, representing a 40 percent increase in the number of applicants since last year.
“The greater Indianapolis area is emerging as the marketing tech capital of the world,” said Mike Langellier, president and CEO of TechPoint. “PERQ is a newer company in name, but the innovators behind this marketing tech firm have been developing creative digital solutions for the automotive, publishing and other industries for 15 years."
The applications were scored by more than 40 independent subject matter experts who served as judges. The winners will be announced at an awards ceremony and gala in downtown Indianapolis on Saturday, May 3.
To learn more about PERQ and options for incentive-based marketing solutions, visit http://www.perq.com/
About PERQ
PERQ is a measured marketing technology and promotions company that helps businesses attract consumers through incentives. Headquartered in Indianapolis, PERQ offers solutions to generate, track and convert web and in-store traffic into sales. PERQ has more than a decade of in-store and online data analytics and is utilized by more than 1,000 businesses across the United States. Learn more at http://www.perq.com.
