Financeware Inc. Changes Name to Wealthcare Capital Management Inc.

Launches New and Improved Website to Reflect the Firm’s Orientation

RICHMOND, Va.--()--To better reflect the significant expansion of the firm’s financial advisory and wealth management services, Financeware, Inc., doing business as Wealthcare Capital Management, today announced that it has changed its name to Wealthcare Capital Management, Inc. (“Wealthcare”). Concurrent with the name change, the firm has a newly designed website www.wealthcarecapital.com.

Founded nine years ago, the firm’s wealth management and advisory business activities have experienced tenfold growth since 2007 and nearly a fivefold growth since 2009, becoming the fastest growing part of the firm’s business. Growth was fueled by the expanding adoption of the firm’s unique, patented Wealthcare system by registered investment advisors now serving clients in 32 different states.

“We've been doing business as Wealthcare Capital Management for years, but it makes sense to formally change our name to the business area that’s dominated our growth,” said David B. Loeper, Chief Executive Officer of Wealthcare Capital Management. “This name change reflects the union of cutting-edge technology and the client-centric Wealthcare process that helps our clients avoid both unnecessary investment risk and needless or irrational sacrifice of their lifestyle,” added Loeper.

About Wealthcare Capital Management, LLC

Based in Richmond, Virginia, Wealthcare Capital Management is powering the future of financial advising through a unique suite of asset management and advising services. Wealthcare’s patented, goals-based advising approach allows advisors to give their clients measurable confidence in exceeding their goals without unnecessary sacrifice to their lifestyle, while avoiding undue investment risk. This process has been made available to third party advisors and financial advisory firms in an all-inclusive, low-cost and highly tax-efficient Unified Managed Household (UMH) program. Information about the company’s advisory services is available online at http://www.wealthcarecapital.com. Founded in 1999, the company is privately held.

Wealthcare Capital Management controls or owns certain intellectual property rights developed by the companies, including U.S. Patent Nos. 6,947,904; 7,562,040; 7,650,303; 7,765,138, and 7,991,675.

Contacts

Makovsky + Company
John McInerney, +1 212-508-9628
jmcinerney@makovsky.com
or
Erin Hershkowitz, +1 212-508-9625
ehershkowitz@makovsky.com

Contacts

Makovsky + Company
John McInerney, +1 212-508-9628
jmcinerney@makovsky.com
or
Erin Hershkowitz, +1 212-508-9625
ehershkowitz@makovsky.com