Crocs, Inc. Introduces New Fall Collection at FFANY

Crocs Nanook - part of the fall 08 collection (Photo: Business Wire)

NEW YORK--()--Crocs, Inc. (NASDAQ:CROX) revealed today its Fall and Winter 2008 footwear line at the Fashion Footwear Association of New York (FFANY) trade show in New York City. Building on the success of last years Mammoth style, the new Crocs collection includes several unique styles that incorporate Crocs proprietary Croslite material and feature the soft, synthetic fur perfect for colder weather. Retailers can view the new styles as well as Crocs full line of more than 110 styles by visiting the Crocs booth #106 at Pier 94 June 3-5 during the FFANY trade show in New York City.

This season Crocs is expanding the Fuzz collection with cozy flats and boots perfect for winter weather. The six new styles in the Fuzz collection truly embody the innovation of Crocs shoes by combining Crocs signature comfort with soft synthetic fur linings. Crocs Nanook, a new stylish flat for women and girls, is fuzz lined and is easy to keep clean with a removable fuzzy footbed. The womens Nanook (MSRP $49.99) comes in a variety of alluring colors and is available in womens sizes 4-12. The girls model (MSRP $34.99) has a mary jane strap for increased stability and comfort and is available in girls sizes 6/7 J1/3.

The Nadia is the first fuzzy boot in the collection and is sure to soften up the winter months. This boot is complete with a synthetic suede exterior, rubber outsole, Croslite material footbed, and shearling fuzz. In addition, Jibbitz shoe charm holes allow for a customizable look. The Nadia (MSRP $69.99) is available in an array of colors including cotton candy, brown, khaki, and black and comes in womens sizes 6-12, as well as girls sizes C6/7 J1/3 (MSRP $49.99).

Exclusively for kids, the Flurry offers warmth and protection in a stylish winter boot constructed of all-weather material and lined with soft fleece. The Flurry (MSRP $49.99) comes in three fun color combinations including silver/fuchsia, navy, and black/charcoal and is available in kids sizes 6/7 J1-3. This boot is complete with Jibbitz shoe charm holes allowing kids to accessorize with their favorite charms be it ballerinas, wild animals or footballs.

We are excited to introduce a new lineup that exemplifies our commitment to comfort while showcasing innovative design elements, said Ron Snyder, CEO of Crocs, Inc. Consumers embraced the Mammoth, quickly making it one of our core styles, so the expansion of new fuzz lineup only makes sense as we move into the cooler seasons.

Additional models in the Crocs Fall 2008 lineup include:

  • The Ambler, a fleece lined casual boot for men with a leather upper
  • The Juneau for women, a new take on a classic flat with fun elastic detailing and chic feminine design

These new styles along with the entire Crocs collection will be available at retail locations and online at www.crocs.com starting in September.

About Crocs, Inc.

Crocs, Inc. is a rapidly growing designer, manufacturer and retailer of footwear for men, women and children under the Crocs brand.

All Crocs brand shoes feature Crocs proprietary closed-cell resin, Croslite, which represents a substantial innovation in footwear. The Croslite material enables Crocs to produce soft, comfortable, lightweight, superior-gripping, non-marking and odor-resistant shoes. These unique elements make Crocs footwear ideal for casual wear, as well as for professional and recreational uses such as boating, hiking, hospitality and gardening. The versatile use of the material has enabled Crocs to successfully market its products to a broad range of consumers.

Crocs shoes are sold in more than 90 countries and come in a wide array of colors and styles. Please visit www.crocs.com for additional information.

Contacts

Crocs Footwear
Shelley Forslund, 303-848-7197
sforslund@crocs.com
or
Linhart Public Relations
Elexis Lewis, 303-951-2557
elewis@linhartpr.com

Contacts

Crocs Footwear
Shelley Forslund, 303-848-7197
sforslund@crocs.com
or
Linhart Public Relations
Elexis Lewis, 303-951-2557
elewis@linhartpr.com