Research and Markets: Prepaid Card Mall Volumes Continue to Grow in the US
DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/pfgk3j/prepaid_card_mall) has announced the addition of the "Prepaid Card Mall Volumes Continue to Grow in the US" report to their offering.
“Prepaid Card Mall Volumes Continue to Grow in the US”
New Research Shows The Growth In Card Mall Loads In The United States And How That Load Is Distributed Across Multiple Segments
New research examines the size and diversity of prepaid loads through card malls hosted in third-party retailers' locations. The convenience and variety of cards offer consumers a way to buy gifts, access financial services, and obtain cell phone service.
The total dollars loaded through card malls grew at a pace of 19% in 2013. This growth indicates the importance of the channel to shoppers and shows why prepaid providers should consider card malls as part of their overall prepaid distribution strategy.
Card malls represent an important distribution channel for prepaid providers of all types, because they provide convenience and a way to turn cash into digital currency, said Ben Jackson, author of report.
Highlights of the report include:
- Estimates of the market size in the United States for prepaid loads made through card malls hosted by other retailers
- Diversity of cards and services prepaid card malls despite common perception as gift card malls
- Discussion of continued steady pace of growth for the card mall business, which provides an anchor point for digital services that are delivered via PIN on receipt
- American Express
- Blackhawk Network
- Euronet WorldWide Inc.
- Green Dot
For more information visit http://www.researchandmarkets.com/research/pfgk3j/prepaid_card_mall