UV Sugar Crush Candy-Coats Shelves and Brings a Tropical Twist to Vodka
Phillips Distilling Company Introduces First and Only Tropical Fruit Candy-Flavored Vodka to Market
MINNEAPOLIS--(BUSINESS WIRE)--Phillips Distilling Company today announced the launch of UV Sugar Crush, the first and only tropical fruit candy-flavored vodka available. Made with all-natural flavors, UV Sugar Crush has an exciting burst of tropical fruit taste – great for mixing fun cocktails or enjoyed on its own.
“At Phillips Distilling Company, we work hard to remain on top of today’s top trends and bring those flavor profiles to life for our consumers through innovative new spirits”
UV Sugar Crush is distilled four times for premium quality and delicious flavor. Offering light, mixed fruit candy on the nose, the vodka offers a slowly intensifying taste with a lingering finish. A perfect addition to simple, summer-friendly, mixable drinks, it boasts all-natural fruit flavors that arouses the palate.
“At Phillips Distilling Company, we work hard to remain on top of today’s top trends and bring those flavor profiles to life for our consumers through innovative new spirits,” said Jason Connelly, Phillips vice president of sales. “Our consumers serve as inspiration for our product development. The millennial audience can connect to many of our flavors, and the tropical candy-inspired UV Sugar Crush is no different.”
UV Sugar Crush was developed by Phillips Distilling Company in response to the rise in millennial nostalgia, as seen through the surge in retro candies, throwback Thursday posts and all things 90’s. The light, tropical fruit candy flavors celebrate the fun memories of yesteryears consumers are looking to revisit.
Spirits innovators since the 1930’s, Phillips Distilling Company was one of the first in the industry to embrace the popular dessert flavored vodkas with UV Cake, UV Chocolate Cake, UV Whipped and UV Candy Bar. Most recently the company developed, UV Sriracha, the only Sriracha-flavored vodka available today. Other flavors include UV Blue, Lemonade, Cherry, Apple, Salty Watermelon, Coconut, Grape, Orange, Vanilla, Citrus, Espresso, Sweet Green Tea and UV’s straight vodkas UV 80 and UV 103.
The 21st variety of flavored vodka for the popular spirits brand, UV Sugar Crush is available nationally at select liquor stores in one liter, 750ml and 50ml bottle sizes with a suggested retail price of $12.99 for a one liter bottle, $11.99 for a 750ml bottle and 99 cents for a 50ml bottle. Visit www.uvvodka.com for additional information and recipes.
Recommended UV Sugar Crush Recipes:
UV Sugar Chill
1 part UV Sugar Crush
3 parts lemon-lime soda
Stir and serve over ice with fresh fruit
1 part UV Sugar Crush
1 part cranberry juice
1 part Peach Schnapps
1 part orange juice
Rim glass with sugar. Shake ingredients with ice and strain into a martini glad. Garnish with an orange slice.
About UV Vodka
UV Vodka is a fifth-generation, family-owned company that makes award-winning vodkas that are thoughtfully and carefully crafted in the U.S. On a mission to bring great-tasting, approachable vodka, made with all-natural ingredients, to everyone, their portfolio of colorful, yet affordable spirits is distilled four times to ensure maximum mixability and great taste. The UV Vodka portfolio includes over 20 innovative, first-to-market flavors. From UV Blue, naturally flavored with vine-ripened raspberries, to UV Sriracha, incorporating today’s hottest ingredient trend, UV Vodka offers a line-up of smooth, approachable vodkas that are easily mixable in cocktails or poured over ice for a simple yet enjoyable drink. For more information, please visit www.uvvodka.com or join the conversation on Facebook and Twitter.
About Phillips Distilling Company
Phillips Distilling Company (Phillips) is one of the most innovative and enduring distilled spirits companies in the U.S. Over 100 years in the making, Phillips continues to produce high-quality products using only the finest ingredients, sourced from around the globe. From America’s first schnapps in the 1930s, to flavored vodka in the 1950s, to flavored whiskey in the 2000s, Phillips is consistently a pioneer in the spirits industry. The Phillips portfolio includes UV Vodka flavored vodkas, Prairie Organic Spirits, Revel Stoke Spiced Whisky, Phillips and SourPuss Liqueurs. Phillips Distilling Company is a subsidiary of United States Distilled Products. The company is based in Minneapolis. www.phillipsdistilling.com