Livefront Announces Expanded Leadership Team

Ed Hoffman Appointed Chief Growth Officer and Trent Sutton Appointed President

Executive Appointments to Support Livefront’s Next Chapter of Growth Following Strategic Combination with Zeal IT Consultants

MINNEAPOLIS--(BUSINESS WIRE)--Livefront, a digital consulting firm known for helping clients design and build standout intelligent products and platforms, today announced that it has expanded the company’s leadership team to support Livefront’s next chapter of growth following its strategic combination with Zeal IT Consultants, a leading software and AI consulting company purpose-built for Fortune 1000 companies. Ed Hoffman, most recently Senior Vice President, North America Business Operations at Perficient, has been appointed Chief Growth Officer and Trent Sutton, most recently Global Chief Operating Officer at Credera, has been appointed President.

Mike Bollinger, Founder and CEO of Livefront, said, “Ed and Trent are highly accomplished leaders who have a powerful blend of experience in scaling organizations, protecting culture, ensuring operating excellence, and fostering strong client relationships and teams at premier digital consultancies. We are excited to work with them in realizing the full potential of our combination with Zeal as the go-to partner for organizations navigating complex digital change.”

“Livefront is an incredible business with a strong foundation and tremendous opportunity ahead,” said Mr. Hoffman. “I am thrilled to be part of the team and to work closely with my talented colleagues across the company as we continue to push the boundaries of technology forward to create ground-breaking, AI-first solutions for our clients. Expanding our offerings and capabilities for our existing clients and future prospects, telling a unique story in the market, is why I joined this team.”

“Livefront has established itself as a trusted partner for world class companies that are seeking to drive growth, scale with AI, and win in digital,” said Mr. Sutton. “I look forward to supporting the team and Livefront’s continued success as we grow the business, expand our capabilities, and continue delivering exceptional results for our clients.”

As previously announced, Livefront and Zeal have joined together to create a premier digital consulting company with the speed, scale, and scope to deliver even better experiences and outcomes for clients. Combined, Livefront and Zeal offer end-to-end capabilities that span digital strategy, experience design, AI-driven platforms and automation, software engineering, and data. More information about the strategic combination can be found at LivefrontandZeal.com.

About Ed Hoffman

Prior to joining Livefront, Ed Hoffman spent over 20 years at Perficient, a global AI-first digital consultancy, most recently serving as Senior Vice President, North America Business Operations. In this role, Mr. Hoffman oversaw Perficient's full-portfolio sales teams, U.S. market operations and consulting teams, as well as the delivery of all U.S. customer project solutions across the company’s network of North American delivery offices. For nearly 10 years prior, Mr. Hoffman served as Vice President, Digital Experience Solutions of Perficient, where he supported the launch of Perficient’s digital offerings focused on customer experience, digital marketing and strategy, mobile, commerce, and CMS platforms. Earlier, he held various regional leadership and operating positions at Perficient, including Vice President, Central Region.

Earlier in his career, Mr. Hoffman was a project leader at Capps Digital and at Scient, and began his career as a consultant with Accenture.

Mr. Hoffman earned a Bachelor of Arts in Journalism and Political Science from the University of Wisconsin‑Madison.

About Trent Sutton

Trent Sutton most recently served as Global Chief Operating Officer at Credera, a global consulting firm. In this role, he was responsible for driving operational efficiency, effectiveness, and scalability across the organization. Previously he was Global Chief Financial Officer, responsible for Credera’s finance, accounting, legal, operations, real estate, nearshore/offshore build centers, and information technology functions. He also supported Credera’s strategic development, including growth through acquisitions. Mr. Sutton began his over 20-year career at Credera as Managing Partner, with primary responsibility for strategy and oversight of the company’s Microsoft Solutions practice, Cloud and Infrastructure practice, near and offshore build centers, healthcare vertical, business and client development, new market development, and go-to-market offerings.

Prior to joining Credera, he held leadership roles at ePartners, MIT Consulting, and Aztec Systems, and served as a Senior Consultant at PricewaterhouseCoopers.

Mr. Sutton earned a Bachelor of Business Administration in Management Information Systems from the University of Texas at Austin.

About Livefront

Livefront is a digital consulting firm known for helping clients design and build intelligent products and platforms. Anchored in Minneapolis, Dallas, and Chicago, their team of over 300 strategists, designers, engineers, and data experts help companies use AI to think bigger and move faster to build digital experiences people love. Since 2001, the company has driven measurable and material business outcomes for some of the world’s largest brands by helping them invent, build, launch, grow, and evolve their core digital products, platforms, and agentic workflows. For more information, please visit www.livefront.com.