Bloom Closes Out a Successful Year With the Launch of the One Gram Surf
Bloom Closes Out a Successful Year With the Launch of the One Gram Surf
LOS ANGELES--(BUSINESS WIRE)--Bloom Brand (the “Company”), a leading national cannabis brand, is ending the year on a high note with the launch of the new all-in-one One Gram Surf vape. This proprietary hardware delivers an unparalleled smoking experience with a ceramic core, heat settings calibrated for optimal vaping, triple airflow and USB-C charging port. Rolling out in California first, the One Gram Surf will be available in all states Bloom is currently sold in by the end of Q1 2024.
This launch punctuates a successful year for the brand. The company expanded into two new states, Illinois in April and New York in August. Beyond state launches, the brand touted strong sales in a year that was tough across the board for most cannabis companies. The team is on track to sell 1.5 million units this year. Bloom holds the number two position for all-in-one vape sales by units in California and is the leading brand in New Mexico.
The brand also made waves with activations and events throughout the year. 420 was celebrated in NYC participating in Sundae School’s 420 Fashion show with a unique look created for Bloom. The brand also showed up at Bottle Rock in Napa Valley, CA and Summer Smash in Chicago, IL providing festival goers with a convenient and stylish smoking accessory to enhance the groove.
Bloom took NYC by storm during NYFW in September, partnering with Sundae School to provide free ice cream and merch to New Yorkers throughout the weekend. That same month the team partnered with Mesobis, a Latin owned gummy and fashion brand, to celebrate Latin Roots for Latin Heritage Month.
“Bloom is coming up on our ten year anniversary and it has been incredible to watch the team grow and rise to the incredibly demanding challenges of the industry,” says Casey Ly, co-founder and co-CEO of the company. He added, “This success wouldn’t be possible without the dedication of our team and our incredible partners across the US.”
The Bloom team is focused on continued improvements to their proprietary technology and expansion into new markets next year. Michigan will be launching in January 2024, with more states to follow. Keep an eye out for more exciting Bloom news next year.
About Bloom Brand:
Bloom Brand produces curated strains for every level of cannabis consumer. Founded in 2014 in Los Angeles by a team of immigrants and BIPOC, Bloom has since grown to one of the most quality-focused multi-state producers of concentrates and consumption technology in the United States. Bloom implemented its proprietary molecular distillation method in 2015 and launched its first enclosed, single-use vape system the following year. With a presence in California, New York, Illinois, New Mexico and Oklahoma, Bloom continues to set a high standard for consistent, connoisseur-pleasing strains and solventless vapable concentrates. For more information, please visit https://thebloombrands.com.
Contacts
Name: Allison Pankow
Company: Bloom Brand
Email: allison@thebloombrand.com
