Global Lead Capture Software Market Report 2022: A $3.39 Billion Market in 2026 - Increased Demand for Digitalized Documentation Solutions - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Lead Capture Software Global Market Report 2022" report has been added to ResearchAndMarkets.com's offering.

The global lead capture software market is expected to grow from $2.19 billion in 2021 to $2.39 billion in 2022 at a compound annual growth rate (CAGR) of 9.2%. The lead capture software market is expected to grow to $3.39 billion in 2026 at a CAGR of 9.1%.

The main types of products in lead capture software are cloud-based and on-premise. On-premises refers to IT infrastructure hardware and software applications that are hosted on-site. The offerings are software and services. The applications involved are for large enterprises and SMEs.

North America was the largest region in the lead capture software market in 2019. The regions covered in this lead capture software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

Increased demand for digitalized documentation solutions is expected to propel the growth of the lead capture software market going forward. Digitalized documentation solutions refer to the tools for transforming unstructured data (data that cannot be processed by a computer) into a structured format.

Lead capture software analyses the digitalized documents and provides the result-driven data to the user. For instance, in 2020, according to the survey conducted by Adobe Digital Insights, a US-based computer software company, India had the highest proportion of respondents (62%) who used digital documents and e-sign. Therefore, the increased demand for digitalized documentation solutions is driving the lead capture software market.

Strategic partnerships and collaborations are key trends gaining popularity in the lead capture software market. Major companies operating in the lead capture software market are undergoing partnerships to strengthen their position in the lead capture software market. For instance, in June 2020, Net Factor, a US-based company and provider of lead capture software, partnered with Stratigent, a US-based media company.

This partnership aims to provide Stratigent with a patent-pending technology net factor called "VisitorTrack" as a complement to Stratigent's strategic Web analytics services. Furthermore, in February 2021, TechTarget, a US-based company that provides high-quality lead capture software, partnered with US Media, a US-based advertising media solutions hub. This partnership aims to assist more Latin American sales and marketing teams of US Media in reaching and engaging the most active in-region accounts and buyers.

In December 2020, TechTarget, Inc., a US-based, purchase intent-driven marketing and sales services provider company, acquired BrightTALK for an amount of $150 million. Through this acquisition, TechTarget would expand its opt-in audience as well as its proprietary first-party purchase intent data. BrightTALK is a US-based cloud-based lead generation software.

Major players in the lead capture software market are

• Landingi
• CallRail
• Lusha Systems
• Clearbit
• UpLead
• NetLine
• LeadIQ
• Datanyze Inc.
• FormAssembly
• NetFactor
• TechTarget
• Purple WiFi
• Avochato
• BrightTALK
• Pancake Laboratories Inc.

Key Topics Covered:

1. Executive Summary

2. Lead Capture Software Market Characteristics

3. Lead Capture Software Market Trends And Strategies

4. Impact Of COVID-19 On Lead Capture Software

5. Lead Capture Software Market Size And Growth

5.1. Global Lead Capture Software Historic Market, 2016-2021, $ Billion

5.1.1. Drivers Of The Market

5.1.2. Restraints On The Market

5.2. Global Lead Capture Software Forecast Market, 2021-2026F, 2031F, $ Billion

5.2.1. Drivers Of The Market

5.2.2. Restraints On the Market

6. Lead Capture Software Market Segmentation

6.1. Global Lead Capture Software Market, Segmentation By Products, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

• Cloud
• On-Premise

6.2. Global Lead Capture Software Market, Segmentation By Offering, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

• Software
• Services

6.3. Global Lead Capture Software Market, Segmentation By Application, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

• Large Enterprises
• SMEs

7. Lead Capture Software Market Regional And Country Analysis

7.1. Global Lead Capture Software Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

7.2. Global Lead Capture Software Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion

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