NEW YORK--(BUSINESS WIRE)--Olo, the leading digital ordering provider powering over 180 restaurant brands across the U.S., today announced the launch of the Shake Shack® mobile ordering Shack App for Android, created in collaboration with mobile product agency Fuzz. Following the successful launch of Shake Shack’s iOS digital ordering app earlier this year, Shack fans can now enjoy the convenience and speed of ordering their favorite Shake Shack menu items directly from their Android phones.
“We are excited for the next phase of our partnership with Shake Shack, the beloved burger chain with a loyal and enthusiastic following, to strengthen and expand the digital offering,” said Noah Glass, Founder & CEO of Olo. “This new platform will further elevate both the in-Shack guest experience and take out by allowing consumers to order ahead from the convenience of either their Android or iOS device without the wait or long lines.”
The Shack App for Android was created to address growing consumer demand for convenient mobile ordering and shorter wait times. Shake Shack reported the iOS version of its app has been downloaded more than 200,000 times, and mobile orders have been 15 percent larger than other orders. Live for just four months, the Shack App represents three percent of the brand’s sales following an intro promotion, with expectations for digital continuing to grow in the coming months.
“We created the Shack App to make the Shake Shack experience even more convenient, allowing our guests to cut the line and get their Shack on their own terms,” said Randy Garutti, CEO of Shake Shack. "Working with Olo helped us fast-track our work on the Android platform so we can now provide the Shack App experience to all of our guests.”
With the new Android Shack App, guests can order their food, choose an available pickup time and it will be cooked-to-order and timed to their arrival. All pickup times are in fifteen minute increments.
The Shack App features the Shack classics, including all-natural beef burgers, flat-top dogs, chicken, frozen custard, crinkle cut fries and more. Olo and Shake Shack have been working together to perfect order scheduling and pickup windows as the program grows.
The Shack App also features all of the mobile ordering essentials: guests can find Shacks via a location finder; pick from their favorite orders; keep track of food allergies; access nutritional information; see the latest events and promos; connect to all Shake Shack social media channels and share feedback.
Olo helps restaurant brands maximize revenue per square foot by delivering faster, more accurate, and more personal service to their customers. Through beautiful, fully-branded digital interfaces, Olo's enterprise-grade ordering platform integrates with the brands’ existing systems, opening new digital revenue streams injected seamlessly into the restaurant’s operations. Olo is a pioneer in the industry, beginning with text message ordering on mobile feature phones in 2005. Today, over 50 million consumers use the Olo platform to Skip the Line® or get food delivered from the restaurants they love. Clients include Applebee’s (DIN), Chili’s (EAT), Chipotle (CMG), Denny’s (DENN), Five Guys Burgers & Fries, Jamba Juice (JMBA), Noodles & Company (NDLS), Red Robin (RRGB), Shake Shack (SHAK), sweetgreen, Wingstop (WING), and more. Learn more at www.olo.com.
About Shake Shack
Shake Shack is a modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers and flat-top Vienna beef dogs (no added hormones and no antibiotics ever), 100% all-natural cage-free chicken (no antibiotics ever), spun-fresh frozen custard, crinkle cut fries, craft beer and wine (available at select locations) and more. With its fresh, simple, high-quality food at a great value, Shake Shack is a fun and lively community gathering place with widespread appeal. Shake Shack’s mission is to Stand For Something Good®, from its premium carefully sourced ingredients and caring hiring practices to its inspiring designs and deep community investment. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has expanded to more than 80 locations in 18 U.S. States and the District of Columbia, and more than 50 international locations including London, Istanbul, Dubai, Tokyo, Moscow, Seoul and more.
Fuzz, a mobile agency based in Brooklyn, has been creating innovative and award-winning digital products for more than 15 years. Their expertise in product strategy, UX, and engineering has launched over 200 applications across iOS, Android, and web, helping their clients turn their business objectives into digital solutions with measurable results. Clients include Anheuser-Busch InBev, Tishman Speyer, Shake Shack, Wingstop, Potbelly, Wegman's, and more. Learn more at www.fuzzpro.com.