LAS VEGAS--(BUSINESS WIRE)--NAB BOOTH #N721VR, #N302VR - VRLIVE and All Mobile Video (AMV) today announced a very exciting partnership, bringing the most advanced and highest quality full workflow for 360º VR broadcast to the industry.
AMV has always been committed to its clients to remain forward-thinking and develop future-proof workflows that both stand the test of time and bring some of the world’s largest and most iconic events to life. The partnership combines VRLIVE’s expertise in 360 broadcast production and AMV’s strength in producing live broadcast events to bring the VR video component to the forefront of the creative process and in turn, the earliest stages of the production lifecycle.
“To this point, VR integration within live events has mostly been an afterthought, which can definitely impact the end-user experience,” stated Eric Duke, president at AMV. “VRLIVE is the leading VR production company that is making tremendous strides in innovating the market. This partnership will be the key component to providing viewing audiences with a truly immersive experience.”
“All Mobile Video has a 30-year history of utilizing state-of-the-art broadcasting technologies. We are proud to align with AMV and provide the most advanced solution for 360º live-broadcast,” stated Dann Saxton, Head of Content at VRLIVE. “By joining forces, we are setting a new standard of video production and workflow, especially as VR continues to explode into the marketplace,”
VRLIVE and AMV’s first workflow execution was featured in one of the most talked about short films that debuted during Super Bowl LI. In partnership with Hyundai, Film 45, and director Peter Berg, three families were invited to enjoy the game in a stadium suite in Houston. Each family had its own dedicated VRLIVE 360º broadcast system. AMV and VRLIVE sent the live broadcast transmission to a US Army base in Poland, surprising the family’s service members. The endeavor joined these families virtually and allowed them to enjoy the game together.
For more information and to view the behind-the-scenes footage of the making of the Super Bowl short film, go to: https://youtu.be/T0R85UDv5Wg or to view the Hyundai Super Bowl LI commercial, go to: https://youtu.be/P7n-GxJBw1k
VRLIVE is a first generation virtual reality 360° broadcast network, production, and technology company that provides ultimate live or scripted VR/360° immersive experiences for VR headsets (HMDs), desktop computers, and mobile devices. The company creates, captures, and broadcasts live and scripted VR/360° entertainment, sporting and other virtual events for today’s global virtual reality audiences. True pioneers in this exciting new space, VRLIVE has continued to educate and pave the VR road for the entertainment industry since receiving notoriety by delivering the world’s first 360º broadcast in November 2014. Founded by experienced lifelong technologists, broadcast professionals, and music industry veterans, VRLIVE stays ahead of the curve by creating technology that not only pushes the entertainment industry forward, but that also pushes the frontiers of humanity.
Since executing the world’s first major 360º live-broadcast with Slash from Guns ’n’ Roses, VRLIVE has continued to be a trailblazer the VR/AR broadcast capabilities and quality. With a resume that includes the U2, Coldplay, Justin Bieber, the Super Bowl, the Indy 500, Lollapalooza, Electric Daisy Carnival, and many more. For more information on VRLIVE, please visit http://www.vrlive.com/.
About All Mobile Video
All Mobile Video is the country's premier provider of end-to-end video and audio solutions for entertainment, sports, and news programming and events. They offer the full spectrum of services -- from spacious Manhattan-based sound stages with full post-production capabilities to mobile production and editing trucks and extensive uplink solutions that travel worldwide -- as well as an extensive equipment inventory that allows fully customized specs of any facility or location. For more information, please visit http://www.allmobilevideo.com.