LONDON--(BUSINESS WIRE)--Technavio analysts forecast the global digital signage market in the education sector to grow at a CAGR of more than 10% during the forecast period, according to their latest report.
The research study covers the present scenario and growth prospects of the global digital signage market in the education sector market for 2017-2021. To calculate the market size, the report considers revenue generated from third-party players who collaborate with educational institutions to design and implement digital signage systems.
The need to develop digitally equipped classrooms has resulted in schools investing to improve connectedness and virtual learning. As a result, there is an improvement in student and classroom hardware ratio, primarily in developed regions. This has improved the quality of education delivery and communication, leading to better productivity and efficiency among both students and teachers.
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Technavio education analysts highlight the following three factors that are contributing to the growth of the global digital signage market in the education sector:
Effective management of unstructured data
Digital signage systems in the education sector are primarily used to facilitate communications with teachers, staff, students, and visitors. It has been increasingly used as a means to deliver messages and notifications pertaining to any aspect of institutions. Various events schedules and announcements such as homecomings, job fairs, extracurricular activities, wayfinding, sports, and charitable activities can easily be informed to all the institution members.
Jhansi Mary, a lead education technology research analyst at Technavio, says, “LaGrange College, based in the US, deployed digital signage systems offered by MediaTile in the library building to stimulate library materials circulation, staff welcome notices, library utilization, and student attendance during campus events.”
One of the facilities offered by the digital signage system is that it can be operated through mobile devices that further adds to the flexibility element. There has been a large-scale adoption of mobile devices and hardware systems in education as well in the wake of education digitalization. Hence, education stakeholders have computing devices to remain connected and flexible within and outside the campus. Leveraging this facility, digital signage systems can be monitored and operated from remote locations.
“Activities ranging from content designing, publishing, and distribution can be done entirely from these devices. While information is being displayed on digital signage systems, delivering the same content to the users' devices can further accelerate connectedness,” adds Jhansi.
Cost and time savings
The institutions that are deploying digital signage systems are benefiting from the efficient management of time and cost reduction. The traditional methods of communication via paper posters, bulletin boards, fliers, and other print media are largely replaced by digital signage systems. Digital signage systems have the ability to integrate dynamic content in contrast to the static images used by print media.
While using digital signage systems, there is no need of disposing old and outdated messages, which was the case in a paper-based communication system. While reducing dependency on paper, institutions are able to achieve an eco-friendly operating environment.
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Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
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