MCLEAN, Va.--(BUSINESS WIRE)--Hilton Garden Inn, an upscale brand from Hilton (NYSE: HLT), has today announced a revamped hotel design approach that provides six new, customizable hotel prototype options – one for each region of the world where the brand operates.
Designed for hotel developers seeking to cost-efficiently expand their portfolios while maximizing revenue, the new North American prototype, known as Magnolia, will:
- Reduce footprint by 8 percent – making it easier to acquire land and building sites,
- Provide sizable cost efficiencies – an estimated 6 percent reduction in construction costs, and
- Yield a stronger return on investment.
Some of the features that guests will experience as they journey through the Magnolia prototype include an inviting modular, pod-style check-in area; reconfigured public spaces with a bar-centric focus and modified food and beverage (F&B) offerings; redefined meeting spaces with multi-functional features; and guestrooms with nature-inspired design and larger bathrooms. The prototype will also offer more natural light throughout the hotel and give owners the option of including a swimming pool.
Five other region-specific prototypes are available for the following Hilton Garden Inn regions: Latin America; Europe; Africa and the Middle East; Asia Pacific; and Australia.
“Hilton Garden Inn is rapidly expanding globally, and that requires a new approach to our hotel prototypes that addresses the localized needs and customs of each market,” said John Greenleaf, global head, Hilton Garden Inn. “We are confident it will now be easier and more profitable than ever to build our hotels – no matter where you are in the world.”
The regional prototype approach extends Hilton Garden Inn’s commitment to maximizing efficiencies, revenue and profitability for owners, while ensuring greater guest loyalty. The new, adaptable designs will allow for market-relevant flexibility while retaining the global consistency that is propelling the brand’s strong growth.
“In this highly-competitive industry, developers seek cost-efficient new-build opportunities that enable long-term revenue growth,” said Mitch Patel, president, Vision Hospitality. “I applaud Hilton Garden Inn for developing these well-designed new regional prototypes, which clearly balance the needs of developers with the preferences of our loyal guests.”
In developing the prototypes, Hilton Garden Inn incorporated insights and feedback from hotel developers, owners, guests and Team Members from around the world. The result is a framework for each region that maintains the light, bright and airy atmosphere of Hilton Garden Inn, yet is flexible enough to incorporate customizable options that meet financial and marketplace needs. The regional prototypes will address the localized needs of each market, and provide modified F&B offerings, guest-centric social space designs and the ability to maximize the usage of space.
The introduction of the regional prototypes is the first phase of a large-scale initiative to amplify the Hilton Garden Inn global brand. Additional components of the brand amplification program will launch in the coming months.
Developers seeking more information about the new regional hotel prototypes or Hilton Garden Inn franchising opportunities may visit www.hiltonworldwide.com/design or contact firstname.lastname@example.org.
About Hilton Garden Inn
The award-winning Hilton Garden Inn hotel brand provides guests with upscale accommodations and modern amenities needed for a successful and comfortable experience for both business and leisure guests. The Hilton Garden Inn Promise is to make guests’ stay better and brighter. Guaranteed. Team Members operating at more than 700 hotels around the world are committed to guaranteeing today’s busy travelers have a hospitality experience that includes luxurious, yet affordable accommodations. Hilton Garden Inn is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s 14 distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard Wi-Fi and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors app. For more information about Hilton Garden Inn, visit www.hgi.com or news.hgi.com or connect on social media at Facebook, Twitter, YouTube and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 4,900 properties with over 800,000 rooms in 104 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio - A Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.