DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Telco and Cableco Video Strategies - Towards OTT Video Services?" report to their offering.
This reports analyses the video positioning of key telecom and cable operators through detailed profiles.
Besides the analysis of TV OTT video services, some additional focus is placed on innovative services launched and on key content partnerships established.
Among the key questions examined are: why operators are again interested in video? What is the split between content aggregators and content owners? What are the key objectives dedicated to video services? Will OTT video be the next big thing for operators?
We regroup identified trends in key player positioning to draft some essential objectives assigned to video services by operators.
Keeping in mind that Tier 1 and Tier 2 operators will not share the same resources and objectives, we finally draw up a tentative approach for operators to move more profoundly into OTT video.
Key Topics Covered:
1. Executive Summary
2. Methodology
2.1. General methodology of IDATE's reports
2.2. Main concepts of IP video
3. Market framework
3.1. IPTV rollout: the end of the golden days?
3.2. Skyrocketing OTT video usage is driving threats, and opportunities
4. Telcos' TV & video positioning
4.1. Altice
4.2. AT&T
4.3. BT
4.4. Deutsche Telekom
4.5. Comcast
4.6. KPN
4.7. Liberty Global
4.8. Orange
4.9. Telecom Italia
4.10. Telefónica
4.11. Verizon
4.12. Vodafone
5. Conclusions on telco video positioning
5.1. Content is king: telcos are climbing higher up the chain
5.2. Aggregation or content ownership?
5.3. Multiplay strategies
5.4. Promote fixed and mobile very high-speed broadband connectivity
5.5. OTT video as a growth engine?
For more information about this report visit http://www.researchandmarkets.com/research/k28d46/telco_and_cableco
