NEW YORK--(BUSINESS WIRE)--Adslot Pty Ltd (ASX: ADJ), the leading global provider of digital media workflow and trading technology globally, today has announced the appointments of Harvey Gamm and Charles Roth to the role of Senior Business Director. Both appointments are newly created positions.
Based out of the New York office, and reporting directly to Adslot CEO Ian Lowe, Mr. Roth and Mr. Gamm will be responsible for driving growth across the US market, as well as nurturing current relationships with agencies, advertisers, and key partners.
Roth brings extensive sales experience to Adslot with a successful track record encompassing digital media, digital media technology and traditional media, including TV. Most recently Roth held the position of Vice President - Business Development for Varick Media Management.
Gamm is a seasoned digital native with a background in media and advertising, most recently as the Vice President of Advertising Sales for Raw Story.
Lowe said of Roth and Gamm’s appointments: “I’m delighted to welcome Charles and Harvey to the US team and the growing global Adslot family. Charles and Harvey bring with them track records of success, considerable experience and an impressive network of senior agency contacts.
These senior appointments form an important component within a broader growth initiative, of which increased investment in product development and sales/marketing are a key focus.”
Roth’s career spans over 20 years in media that includes roles such as Senior Director of Sales Northeast at Simpli.fi and Divisional Sales Lead at Exponential. He’s a highly accomplished senior media executive with a proven track-record leading sales teams and is skilled at working across multiple territories to generate revenue growth through strategic negotiation.
Regarding his new role, Roth stated: “I’m excited to take on this role in growing the Adslot business within the US market. This market is rapidly adopting trading automation tools and Adslot’s unique platform offers the best, most thoughtful and mature media trading solution that will help our customers achieve both their media and business objectives.”
Gamm is a digital ad sales leader who has broken sales records at numerous companies as their #1 salesperson and is experienced in managing national sales teams. Gamm’s entrepreneurial background has given him extensive knowledge in the tech world giving him the ability to forge strong strategic partnerships and drive business development. Prior to Raw Story he’s held roles as SVP Sales at Salon.com, VP at Spin Media/Buzzmedia and Ad Director at Townsquare Media.
Commenting on his appointment Gamm said: “I’m thrilled to be joining Adslot at such a pivotal time for the industry. I am looking forward to supporting our mission to deliver the best and most innovative trading technology for publishers, advertisers, and agencies alike.”
Adslot’s mission is to automate the workflow trading of forward guaranteed display advertising. Our leading technology is an independent, global media trading platform. Adslot benefits a global community of media buyers and sellers, including media agencies, publishers and advertisers, by providing efficiency and effectiveness made possible only via purpose built technology, and by doing so the basis on which the $60B forward guaranteed online display industry will realize its full growth potential. Adslot is a global organization with operations in North America, Europe and Asia Pacific and is headquartered in Australia.