SUBWAY Campaign Targets Global Water Shortage

SUBWAY® gives customers opportunity to provide clean water to African village, pledges $125,000 donation. (Graphic: Business Wire)

FORT WAYNE, Ind.--()--SUBWAY® restaurants has launched the “Fresh Water 4 All” campaign to help alleviate the global shortage of clean drinking water.

Watch a short video at https://www.youtube.com/watch?v=hLqbjdtpxD8.

Customers are encouraged to visit participating SUBWAY® sandwich shops and purchase Dasani® water. For every bottle sold before August 31, 2016, SUBWAY® will donate 30 cents – enough to supply clean drinking water to one person for one month.

SUBWAY® has committed to a total donation of $125,000.

Individuals may also donate directly at www.freshwater4all.com, and Tweet their participation using #igavecleanwater.

SUBWAY® is partnering with World Vision, the largest nongovernmental provider of clean water. It focuses on providing clean water and sanitation to the hardest-to-reach places around the world.

The $125,000 pledged allows World Vision to work with partners in Kenya to construct a solar-powered water system providing clean water for 1,600-plus people.

Nearly 1,000 children under age 5 die every day from contaminated water, poor sanitation and improper hygiene.

2,220 SUBWAY® sandwich shops are participating in these markets:

  • Indiana: Indianapolis, Fort Wayne, Evansville, South Bend, Terre Haute
  • Ohio: Toledo, Lima
  • Kentucky: Louisville, Lexington, Bowling Green
  • Maryland: Baltimore
  • North Carolina: Greenville, Wilmington
  • Georgia: Macon, Columbus, Albany
  • Florida: Gainesville, Tallahassee, Panama City
  • Mississippi: Jackson, Hattiesburg, Meridian, Greenwood/Greenville, Biloxi, Columbus/Tupelo
  • Louisiana: Lake Charles
  • Texas: Beaumont
  • Alabama: Dothan, Montgomery

About World Vision

World Vision is a Christian humanitarian organization dedicated to working with children, families and their communities worldwide to reach their full potential by tackling the causes of poverty and injustice. www.WorldVision.org/media | Twitter @WorldVisionUSA.

About SUBWAY® restaurants

Customers in 111 countries have easy access to a fresh line-up of vegetables for their made-to-order sandwiches and salads at any of the more than 44,000 franchised locations. The company, founded 50-years-ago by then-17-year-old Fred DeLuca and family-friend Dr. Peter Buck, is still a family-owned business with thousands of dedicated franchisees/entrepreneurs in neighborhoods around the world, providing easy access to vegetables, detailed nutrition, dietary, and healthy lifestyle information. To learn more visit www.subway.com, like us at www.facebook.com/subway and follow us on https://twitter.com/subway.SUBWAY® is a registered trademark of Subway IP Inc.

Contacts

SUBWAY
Kara Kelley, 260-424-3373
karak@asheragency.com

Contacts

SUBWAY
Kara Kelley, 260-424-3373
karak@asheragency.com