HERSHEY, Pa.--(BUSINESS WIRE)--This month, The Hershey Company (NYSE:HSY) is introducing new Hershey’s Simply 5 Syrup; a sweet and simple take on the Hershey’s classic, now made with five simple ingredients. The new Hershey’s Simply 5 Syrup has no high-fructose corn syrup or artificial preservatives and flavors, and is made from non-GMO ingredients.
“People are looking for products that taste great and have ingredients that they recognize, know and trust,” said Kriston Ohm, senior brand manager for Hershey’s Syrups and Toppings. “Hershey’s Simply 5 Syrup is another way to share the sweetness and the memories that our iconic syrup evokes, with five simple ingredients and nothing else.”
The delicious chocolate taste of Hershey’s Simply 5 Syrup comes from cocoa, water and natural flavor from real vanilla beans. Pure cane sugar and organic invert cane syrup, derived from sugar cane, give the syrup its signature sweetness and body.
The launch of Hershey’s Simply 5 Syrup reflects The Hershey Company’s continued commitment to simple ingredients. Since announcing the commitment in 2015, Hershey has transitioned more than 500 product SKUs including the iconic Hershey’s Kisses Milk Chocolates and Hershey’s Milk Chocolate Bars. By scanning the SmartLabel™, a QR code which appears on the bottle below the nutrition facts, people will also be able to instantly get detailed product information about Hershey’s Simply 5 Syrup, from ingredient and nutrition facts to allergens.
Inspiring Sweet & Simple Moments
Some of the best moments are the simplest ones and no one knows this better than Hershey. Just a squeeze of Hershey’s Simply 5 Syrup brings back treasured memories and makes a glass of milk or bowl of ice cream extra special. Inspired by the sweet and simple ingredients in Hershey’s Simply 5 Syrup, the brand is encouraging people to share what they are grateful for on social media.
“In the hustle and bustle of everyday life, making time for traditions can seem daunting,” said Ohm. “We want to show people that it doesn’t have to be complicated, so we’re asking them to share a five word recount of what made their day sweet with #Simply5. It’s all about celebrating the sweetness in everyday moments.”
Hershey’s Simply 5 Syrup is available now at retailers nationwide for a suggested retail price of $3.29. For more information, visit www.Hersheys.com.
About The Hershey Company
The Hershey Company, headquartered in Hershey, Pa., is a global confectionery leader known for bringing goodness to the world through its chocolate, sweets, mints and other great-tasting snacks. Hershey has approximately 21,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 80 brands around the world that drive more than $7.4 billion in annual revenues, including such iconic brand names as Hershey's, Reese's, Hershey's Kisses, Jolly Rancher, Ice Breakers and Brookside. Building on its core business, Hershey is expanding its portfolio to include a broader range of delicious snacks. The company remains focused on growing its presence in key international markets while continuing to extend its competitive advantage in North America.
At Hershey, goodness has always been about more than delicious products. For more than 120 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on giving underserved children the skills and support they need to be successful. Today, the company continues this social purpose through 'Nourishing Minds,' a global initiative that provides basic nutrition to help children learn and grow. From neighborhoods across the United States to the streets of Shanghai and Mumbai and villages of West Africa, our goal is to nourish one million minds by 2020.
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